Andrea del Carmen Quiroz Sierra

Andrea del Carmen Quiroz Sierra

About

Detail

Communication Specialist experienced in content creation, user experience, and project management. Proven ability to collaborate effectively across di
Mexico City, Mexico

Contact Andrea regarding: 
work
Full-time jobs
Starting at USD2.2K/month
Flexible work
Starting at USD22/hour
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Finding candidates
groups
Networking

Timeline


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Job
school
Education

Résumé


Jobs verified_user 0% verified
  • Walmart México
    E-commerce Sales Consultant
    Walmart México
    Oct 2024 - Current (1 year 7 months)
    Digitized customer purchases by registering and training approximately 2,000 new app and website users. Increased monthly sales by 170% through customer approach and on-site promotion of benefits. Contributed to customer loyalty, by improving their shopping experience through digital and in-store solutions. Managed administrative and operational processes, to optimize area resources and improve business results.
  • Broxel
    Bilingual copywriter
    Broxel
    Jun 2023 - Dec 2023 (7 months)
    Wrote creative content for clients on Social Media, and for internal company communications across multiple platforms. Conceptualized products for various business verticals, as well as strategies to attract and retain financial services users. Collaborated on audiovisual campaigns to position the brand and its products in digital media. Translated and adapted campaigns for various company verticals, for clients in the United States and Mexico.
  • Corus Consulting
    Bilingual UX Writer
    Corus Consulting
    Mar 2022 - Dec 2022 (10 months)
    Wrote bilingual, user-centric messages for Alsea's apps and web, in multidisciplinary collaborations that resulted in conversions and profits. Translated content to English-Spanish/Spanish-English for posting, edited and proofread texts, and used storytelling and conversational writing. Conducted UX research using agile methodologies and Design Thinking, to build persuasive messages and test them with users. Wrote style, voice, and tone manuals, establishing communication guidelines and generating profits through digital platforms.
  • Secretaria de Cultura de la Ciudad de México
    Community Cultural Promoter (Multimedia and Social Media)
    Secretaria de Cultura de la Ciudad de México
    May 2021 - Dec 2021 (8 months)
    Created and promoted content for social media, advertising campaigns, and contests, following trends and innovating (Facebook, Instagram, TikTok, YouTube, X, Spotify, SoundCloud, and Issuu). Worked with a wide range of audiences in Mexico and the US: women, children and teenagers, the LGBTQ+ community, Afro-descendants, people with disabilities, seniors, business owners, and others. Managed, monitored and analyzed the performance metrics of social media campaigns targeted at specific audiences, generating engagement, conversions and building loyal digital communities. Also solved crisis according to established criteria. Was proficient in software such as Google Workspace, Meta Business Suite, Hootsuite, etc.
  • Dalai Group
    Brand & Content Strategist + SEO Specialist at Dalai Group
    Dalai Group
    Feb 2018 - May 2020 (2 years 4 months)
    I managed public relations and the client portfolio for Dalai Group to secure collaborations and sell the company's services. I created and managed content for blogs, social media, web campaigns, email, and ads. I optimized web content based on SEO best practices.
Education verified_user 0% verified
  • Domestika
    Digital product design with Lean and UX
    Domestika
    May 2022
    Introduction to the Lean UX methodology: concepts, research and product design. Support bibliography, recommendations for technological tools, real life examples and a practical case to apply what has been learned.
  • Escuela Superior Politécnica del Litoral
    Media Production
    Escuela Superior Politécnica del Litoral
    Apr 2017 - Sep 2017 (6 months)
    The Media Production program at ESPOL trains professionals capable of creating and managing audiovisual and multimedia projects, mastering production techniques, post-production (editing, sound, animation), graphic design, and content management for various channels (TV, film, digital). The curriculum combines artistic, technical, and administrative aspects, preparing leaders for the audiovisual market, from conception to distribution of the final product, including the financial management of projects.
  • Universidad Autónoma Metropolitana
    Bachelor's Degree in Social Communication
    Universidad Autónoma Metropolitana
    Aug 2014 - Jul 2018 (4 years)
    Training of critical thinking professionals capable of creating research projects, managing media, producing content and designing communication strategies for various fields (media, government, companies).