Sales Development Representative
Sparrow Connected
Dec 2021 - Aug 2022 (9 months)
As a Sales Development Representative, I partnered with Sales Leadership, Product, Customer Success, and Marketing to design and execute a comprehensive go-to-market (GTM) strategy, ensuring a seamless handoff of qualified meetings to Account Executives. I conducted thorough research on ideal customer profiles requiring cold outreach to identify new sales opportunities. Leveraging a robust sales tech stack, including HubSpot, Outreach, and LinkedIn Navigator, I created and tested scripts to optimize our outreach sequences, significantly increasing conversion rates. Additionally, I assisted with sales strategies, campaigns, events, partnership channels, and marketing initiatives. My experience in educational sales was pivotal, as I often ser