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Alisha Ober

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Arizona, United States

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work
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Jobs verified_user 0% verified
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    Senior UX/UI Designer
    Code Staffing for Optum Rx
    Sep 2025 - Nov 2025 (3 months)
    Designed a bespoke web and mobile application for a next generation pharmacy automation solution.Consolidated current data sources, user feedback, and brand requirements into effective modular interface solutions.Designed animated GIFs and custom icons to incorporate a unique, playful voice into the app.
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    Senior UX/UI Product Designer
    Ugly Duckling Consulting
    Apr 2024 - Jan 2025 (10 months)
    Developed a custom mobile interface for a birthing coach application, integrating features for subscriptions, community interaction, and decision trees to assist users during the birthing process.Improved customer campaign implementation by streamlining processes for a snail mail application.Developed new CMO dashboard and automation features.Identified areas for improvement in existing features through metrics analysis for multiple organizations.
  • Neo.Tax
    Senior UX/UI Product Designer
    Neo.Tax
    Apr 2022 - Apr 2024 (2 years 1 month)
    Leveraged Figma to craft intuitive wireframes, interactive prototypes, and pixel-perfect mockups, driving an iterative design process that led to an increase in user engagement across Neo.Tax's product suite.Collaborated with engineering to design and plan A/B testing for existing features.Created a comprehensive design system with over 180 modular components using advanced Figma functionality.
  • Clevertech
    Senior UX/UI Designer
    Clevertech
    Sep 2020 - Apr 2022 (1 year 8 months)
    Collaborated closely with key stakeholders and engineering teams to define project requirements and site flows, ensuring that design visions were seamlessly integrated with technical implementation.Planned and implemented user research, including A/B testing, user surveys, and metrics analysis.Performed design QA for engineers and provided design and functionality feedback for developers.
  • K
    UX/UI Designer
    Kleeen Studio
    May 2018 - Aug 2020 (2 years 4 months)
    Collaborated with cross-functional teams including engineers and product managers to prioritize features and enhancements based on user feedback and business objectives, resulting in a significant increase in product adoption.Composed comprehensive documentation, meticulously detailing the rationale and methodology behind design choices, ensuring clients have a clear understanding and lasting resource to consult about the project's design principles and decisions long after its conclusion.Conducted user research, including A/B testing, card-sorting exercises, user interviews, and user surveys.
  • A
    Senior UX/UI Product Designer
    Alisha Ober Designs
    Sep 2017 - Sep 2025 (8 years 1 month)
    Designed web and mobile applications for multiple startup companies in Figma, including a generative Al learning platform and a news service.Consolidated research insights, user feedback, and brand requirements into effective interface solutions.Conducted UX analysis on client websites and applications to ensure accessibility, consistency, and user-friendliness.
Education verified_user 0% verified
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    Bachelor of Arts in K-12 Art Education & English Literature
    Wayne State College, Wayne, NE
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    Bachelor of Science in Software Engineering
    Colorado Technical University Online
Projects (professional or personal) verified_user 0% verified
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    PORTFOLIO PROJECT: Generative AI web application for construction
    Significantly reduced the time architects need to design commercial buildings that are up to code by developing a custom end-to-end GUI with a unique design system and component library for a generative AI web application focused on construction.
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    PORTFOLIO PROJECT: Network management tool GUI
    Led UX and interaction design for transforming a command-line network management tool into an intuitive GUI interface, collaborating with stakeholders through regular design workshops to create an interactive dashboard with customizable cards, comprehensive pattern library, and dual-themed visual design system that simplified network visualization and troubleshooting without requiring command-line expertise.
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    PORTFOLIO PROJECT: Neo.Tax design system and component library
    Spearheaded the creation of a design system and a 180+ modular reusable component library for Neo.Tax's suite of products using atomic design principles and responsive design, promoting consistent UI/UX across platforms and reducing development time. I also championed open-source principles by releasing the library files to the Figma community, fostering collaboration and knowledge-sharing within the design ecosystem.
  • P
    PORTFOLIO PROJECT: Growth Engine's innovative AI-powered Learning Management System
    Led UX/UI and product design from the ground up with a bespoke design system and component library for Growth Engine's innovative AI-powered Learning Management System that transforms text into interactive study materials including flashcards and quizzes, guiding the project through multiple iterations from initial concept to a comprehensive suite of five specialized educational tools with both desktop and mobile interfaces.