A

Ali Hamza

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Lahore, Punjab, Pakistan
Contact Ali regarding: 
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Full-time jobs
Starting at USD500/month

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Résumé

Jobs verified_user 0% verified
  • D
    Digital Marketing Specialist
    Devlyt Solution
    Aug 2022 - Current (3 years 11 months)
    Planned and managed Facebook and Instagram advertising campaigns focused on lead generation for local and service-based businesses. Monitored campaign performance using Meta Ads Manager and analytics tools, optimizing budgets and ad creatives to lower cost per lead. Conducted detailed audience research, interest targeting, and retargeting strategies to improve campaign performance.
  • D
    Digital Marketing Intern
    Devlyt Solution
    Aug 2021 - Jul 2022 (1 year)
    Assisted in planning and executing Facebook and Instagram advertising campaigns using Meta Ads Manager. Set up Meta Pixel and conversion tracking to monitor campaign performance and optimize results.
Education verified_user 0% verified
  • B
    Diploma in Computer Languages
    Board of Trade and Technical Education Islamabad
    Sep 2023 - Apr 2024 (8 months)
  • G
    Bachelor in Mathematics
    Government college university Lahore
    Sep 2019 - Jul 2023 (3 years 11 months)
    CGPA: 3.17
Projects (professional or personal) verified_user 0% verified
  • F
    Facebook lead Generation Campaign for a Real Estate Company
    Feb 2025 - Current (1 year 5 months)
    Conducted audience research to identify potential property buyers based on location, income level, and interests. Built a structured campaign in Meta Ads Manager using the Lead Generation objective. Designed high-converting ad creatives and clear call-to-action messaging. Implemented custom audiences and lookalike audiences to expand reach while maintaining lead quality. Continuously monitored campaign performance and optimized targeting, budget allocation, and ad creatives. Tools Used: Meta Ads Manager, Facebook Lead Forms, Audience Insights, Google Sheets for lead tracking.
  • E
    E-commerce Sales Campaign Using Facebook Conversion Ads
    Jan 2024 - Oct 2024 (10 months)
    Installed and configured the Facebook Pixel to track website events and customer behavior. Structured the campaign using conversion objectives optimized for purchases. Developed targeted ad sets based on audience interests, purchase behavior, and demographics. Created multiple ad variations and ran A/B tests to identify the best-performing creatives. Implemented retargeting campaigns to recover abandoned visitors and increase conversions. Tools Used: Meta Ads Manager, Facebook Pixel, Shopify analytics, Google Analytics.