Alejandro Wills IT & Digital Marketing Consultant - Data Analysis with R and

Researcher

Universidad de la Sabana

Apr 2015 - Current (11 years 7 months)

As a Researcher, I conducted in-depth investigations and analyses to contribute to the advancement of knowledge in our field. My responsibilities included designing experiments, collecting and interpreting data, and collaborating with team members to publish our findings. Additionally, I was involved in communications management, ensuring that our results were effectively conveyed to the academic community and stakeholders. Furthermore, my role required database management skills, as I utilized R for text analysis, which involved managing data structures for efficient querying and analysis, thereby enhancing the overall quality and impact of our research outputs.

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Owner

AgenciaUno Marketing Digital SAS

Jan 2013 - Current (13 years 10 months)

As the Owner of the agency, I created projects developed in Google Cloud Platform for various clients, including my own automated translation tasks. I implemented an innovative approach to organizing a bilateral portal, utilizing food experts as both critics and salespeople in a competitive market, a skill that can be crucial for effective headhunting. Additionally, I utilized CRM tools like Zoho to manage client relationships effectively and provided ongoing customer service, ensuring that client needs were met promptly and efficiently. I also managed social media accounts for our clients, strategically planning content releases to enhance engagement. Furthermore, I coordinated and executed events hosted by our clients, overseeing their pa

Educational AI Consultant

Universidad de la Sabana

Mar 2024 - Oct 2024 (8 months)

Project Manager

El Sol NEC

Oct 2023 - Mar 2024 (6 months)

As a Project Manager, I led the team in transitioning to a SCRUM-oriented environment, which was just the initial phase of my responsibilities. Following our decision to overhaul the entire development architecture and approach, I took charge of recruiting new teams, utilizing Torre as a strategic advantage in the hiring process. Additionally, I was responsible for report writing, ensuring that I communicated project plans and progress updates effectively to the CEO, thereby maintaining transparency and alignment with organizational goals.

Desarrollo de Software

Ministerio de Tecnologías de la Información y las Comunicaciones de Colombia (MinTIC)

Sep 2021 - Dec 2021 (4 months)

Trainer

Teleperformance

Jul 2021 - Oct 2022 (1 year 4 months)

Responsible for the virtual training of new medical, banking and insurance
interpreters in several countries in the region (Colombia, Peru, Nicaragua).
Administrative management of candidates in the company's own IT platforms.
Achievements:
- Over 50% success rate in certification exams (pass rate).
- Supported the reorientation of the curriculum structure under a Kirkpatrick
assessment model.

Educational Consultant

Politécnico Grancolombiano

Aug 2020 - Nov 2020 (4 months)

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E-commerce specialist

PlugMyBrand

Feb 2018 - Jun 2019 (1 year 5 months)

Created content for 5 e-commerce sites in the US and developed website creation using Volusion

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E-commerce specialist

PlugMyBrand

Feb 2018 - Jun 2019 (1 year 5 months)

Created content for 5 e-commerce sites in the US and developed website creation using Volusion

Content Director

VivaReal Inc

Apr 2011 - Dec 2012 (1 year 9 months)

As a mid-manager in a startup that experienced over 35X growth during my tenure, I navigated the challenges and developed strategies for selecting top talent from a diverse and unconventional professional pool. I honed my skills in strategic staffing, drawing from various countries and educational backgrounds. Additionally, I was responsible for managing the content database for the website, ensuring that all content was organized and accessible, which played a crucial role in enhancing our digital presence and supporting our rapid growth.

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Associate Professional & Consultant

SEICO Ltda.

Feb 2011 - Dec 2016 (5 years 11 months)

Business Consultancy for companies in various sectors

Information Management Director

Colsanitas

Nov 2001 - Aug 2006 (4 years 10 months)

Led two teams, one for software development, one for documentation. Offered services to one main client as consulting sales.

Alejandro Wills

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Alejandro Wills