I build WordPress systems that perform under pressure.
With 20+ years of hands-on development, I've delivered digital platforms for
Warner Bros, Disney LATAM, Movistar, Pemex, Colgate, Bimbo, Coca-Cola, and 50+ other brands across Mexico and Latin America — every single one on a fully custom WordPress theme or architecture.
What I do best:
→ Custom WordPress architecture: Gutenberg block systems, ACF Pro, performance optimization, PWA, mobile-first
→ Headless CMS: WordPress backend + Angular/React frontend for real-time data (built for Warner Bros tournament platforms with live results)
→ CRM & automation: HubSpot, Salesforce, Attio, Zapier, Twilio, WhatsApp API
→ High-traffic environments: redesigned elBigData.mx — 4M+ daily visits, 30GB database, 200GB+ media — without downtime
→ Complex migrations: unified 9 company websites across WordPress, HubSpot, Webflow, and HTML into one enterprise platform (vectorsolutions.com)
I've served as CTO of a digital agency, founded my own product company
(Tuna's Craft), and worked remotely with North American agencies for 5+ years.
Self-taught. No shortcuts. Just 20 years of building things that work.