Aimee Belke
About
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Senior Motion Designer
Virginia Beach, Virginia, United States
Résumé
Jobs
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Multimedia Designer / Senior Motion DesignerGalxeNov 2024 - Oct 2025 (1 year)- Directed motion storytelling for product and campaign launches across X and Web3 channels, including Starboard and the .g domain reveal, driving a +18% engagement lift vs. baseline through cinematic, narrative-driven motion assets. - Built AE template systems and standardized motion frameworks, improving turnaround time by 70%. - Integrated AI-assisted lookdev and character tooling (Flux, Runway, Ideogram) to accelerate concepting by 85%. - Partnered with cross-functional teams (3 designers, 3 marketers) to align creative with growth objectives. - Produced campaign series contributing to 1.5M+ cumulative impressions and measurable follower growth. - Utilized JavaScript for writing expressions in Adobe After Effects, enhancing the eff- Lead Designer (Promoted)Craftsman+Oct 2022 - Nov 2024 (2 years 2 months)- Led motion and 3D design initiatives for major gaming and tech clients, including Niantic, Sorare, Wizards of the Coast, Activision, and Microsoft. Directed art and production for junior and mid-level designers while managing three senior 3D designers. Mentored designers across motion, 3D, and compositing disciplines to align creative direction with campaign objectives. Produced UA variants for Catan: World Explorer, achieving up to 31% retention and 25% CTR lift on Meta. Developed and optimized AE template systems to scale campaign output, reducing build time by 70%. Collaborated with Creative Directors and UA Strategy teams to tie creative performance to CTR, CVR, and ROAS metrics. Additionally, utilized JavaScript to enhance my workflo
- Senior Designer (Promoted)Craftsman+Jul 2021 - Oct 2022 (1 year 4 months)As a Senior Designer (Promoted), I created cinematic and social motion assets for branded gaming campaigns and digital activations, integrating narrative-based pacing and design systems across various ad formats to enhance conversion performance. I partnered with cross-functional teams, including Product, Marketing, and UA Strategy, to ensure cohesive project execution. Additionally, I utilized my knowledge of JavaScript to write and troubleshoot expressions in Adobe After Effects, which allowed me to build repeatable effects and improve overall efficiency in my design processes. This technical skill not only streamlined my workflow but also contributed to the innovative quality of the motion design work produced.
- Motion DesignerCraftsman+Feb 2020 - Jul 2021 (1 year 6 months)- Designed and animated high-volume motion creative across gameplay visualizations and branded ads, ensuring a captivating visual experience. - Supported editing and sound design workflows within a performance-focused production pipeline, enhancing the overall quality of the projects. - Utilized JavaScript to write and troubleshoot expressions in Adobe After Effects, improving efficiency by creating repeatable effects and automating complex animations. - Leveraged expertise in design systems and Lottie to deliver dynamic and responsive animations that align with brand guidelines and enhance user engagement.
- Motion Graphics DesignerThe Christian Broadcasting NetworkApr 2015 - Feb 2020 (4 years 11 months)Produced broadcast graphics packages and large-format visuals for live television. Led templated graphics systems for editors using MOGRT and PSD workflows. Delivered broadcast content across Ross Video XPressions and Vizrt pipelines.
- SMotion DesignerStone Path StudiosSep 2012 - May 2015 (2 years 9 months)Produced motion graphics, editing, and on-set support for commercial and live broadcast projects. Delivered broadcast-ready visuals under tight turnaround deadlines.
Education
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- UUnreal Engine 5 - The Complete Beginner's Course (Udemy)Jan 2024 - Current (2 years 8 months)Completed real-time environment design and animation systems projects in Unreal Engine 5.
- Bachelor of Arts, Media ArtsBethany Lutheran CollegeJan 2011 - Jan 2015 (4 years 1 month)
Projects (professional or personal)
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- ..g Domain Reveal (Galxe x Space ID)Nov 2024 - Oct 2025 (1 year)Deliver a product reveal campaign that positioned Galxe as an innovator in Web3 identity systems. Led Al-assisted brand and motion development; produced a toolkit-based asset system for consistent rollout across X and Discord. Generated 1.2M+ impressions and measurable community growth within the first campaign cycle.
- Galxe Starboard Launch (Web3 Platform)GalxeNov 2024 - Oct 2025 (1 year)Create a launch-scale reveal for a flagship Web3 product that would drive engagement across social and community channels. Designed cinematic motion sequences and Al-assisted visual assets, orchestrating cohesive cross-channel storytelling. Drove 300K+ impressions, 45K engagements, and 60K+ views, contributing to a +18% engagement lift vs. baseline.
- CCatan UA Creative (CRAFTSMAN+)Oct 2022 - Aug 2024 (1 year 11 months)Improve user retention and click-through for a mobile game during early-stage user acquisition. Concepted and directed multiple UA variants with stronger gameplay clarity and CTA sequencing. Improved CTR by 25% and retention by 31% on Meta, outperforming control creatives and reducing CPI by 18%.