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Agustín Boulangger Zuñe

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Lambayeque, Peru
Contact Agustín regarding: 
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Full-time jobs
Starting at USD2k/month
Flexible work
Starting at USD17/hour
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Timeline

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Résumé

Jobs verified_user 0% verified
  • C
    Marketing Manager
    Corporación MyStyle,
    Sep 2023 - Oct 2024 (1 year 2 months)
    Established and executed marketing strategies for beauty salons and institutes, enhancing brand presence through 360° campaigns focused on branding and performance. Led digital marketing strategies, fostering influencer partnerships with 10% engagement per post and optimizing the conversion funnel. Directed sales for stores, e-commerce, and distributors while managing marketing budgets for optimal ROI. Achieved consistent performance through targeted KPI analysis and resource allocation.
  • Lesaffre
    Commercial Marketing Coordinator
    Lesaffre
    Aug 2019 - Jul 2022 (3 years)
    Designed, executed, and tracked marketing plans, reinforcing B2B relationships, expanding national reach, and elevating brand awareness to 64%. Analyzed product participation across sales channels and implemented growth strategies, resulting in a 24% market share increase for Levaduras and an 18% boost for Premezclas. Rolled out targeted promotions and improved product visibility at points of sale, driving brand strengthening and sales growth. Managed annual sales budgets by category, achieving 103% goal attainment with a nationwide team of 4 sales managers through strategic focus on Distributors and Wholesalers. Conducted profitability, P&L, and ROI analysis to ensure efficient, profitable execution.
  • A
    Digital Marketing Coordinator
    Avenida Creativa,
    Feb 2019 - Aug 2019 (7 months)
    Developed and implemented digital marketing plans for key accounts like Bosch and Ledvance, leading ATL-BTL creative teams to ensure brand guideline compliance. Established a digital sales channel with optimized SEO/SEM strategies, maximizing e commerce profitability. Executed 360° launch campaigns, ensuring effective Funnel Integration and Content Plan alignment.
  • P
    Marketing Coordinator
    Proven Group,
    Apr 2017 - Feb 2019 (1 year 11 months)
    Ensured profitability through marketing and commercial project management in Peru, achieving a 12% increase in expected profitability through process optimization. Developed Customer Journey and Category Management strategies for Cencosud, optimizing layout and SKU supply across 98 national stores. Managed LATAM-level administrative activities and conducted market research, including for the League of Legends brand.
  • O
    Senior Trade Marketing Analyst
    OVERALL STRATEGY,
    Jun 2016 - Mar 2017 (10 months)
    Supported trademarketing strategies for brands like Hasbro, GSK, and DIAGEO, overseeing POP material distribution and campaign effectiveness at sales points. Secured a 70% Share of Shelf for Hasbro in the toy category in retail chains via BTL campaigns and visual merchandising enhancements. Enhanced DIAGEO's on-trade presence through activation strategy optimization.
  • P
    Marketing Analyst
    Proven Group,
    Jan 2014 - Jan 2016 (2 years 1 month)
    Monitored KPI reports for brands like Toshiba, Cencosud, and Samsung, optimizing planogram audits and layout distribution across 64 stores. Coordinated BTL activations and incentives for the promotion team, boosting brand visibility and performance at key locations. Trained Sales and Brand Promotion teams, ensuring alignment with marketing objectives.
Education verified_user 0% verified
  • EAE Business School
    Minor Smart Money & Startups
    EAE Business School
    Mar 2023 - Jun 2023 (4 months)
  • EAE Business School
    Master's Global Marketing & Comercial Management
    EAE Business School
    Sep 2021 - Sep 2022 (1 year 1 month)
  • Instituto San Ignacio De Loyola
    Digital Marketing
    Instituto San Ignacio De Loyola
    Mar 2015 - Jun 2015 (4 months)
  • Universidad de San Martín de Porres
    Industrial Engineering
    Universidad de San Martín de Porres
    Mar 2006 - Jul 2012 (6 years 5 months)
Projects (professional or personal) verified_user 0% verified
  • C
    Café Preto
    Sep 2022 - Current (4 years 2 months)