Daniela M

Daniela M

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Product Growth Analyst 🪁 | Specialist in Process Optimization and Automation | Data-Driven Marketing | Digital Product Strategy and Adoption
Cali, Valle del Cauca, Colombia

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Jobs verified_user 0% verified
  • Cometa
    Product Growth Analyst
    Cometa
    Aug 2025 - Current (1 year)
    Design, execution, and measurement of experiments to drive adoption and acquisition of the payment portal, based on insights obtained with Metabase, Blaze AI, and Mixpanel; creation of inbound/outbound communication flows in Twilio and Treble AI, optimizing user conversion and retention; automation of internal processes with Airtable, Relay Up, and N8N, reducing operating times and improving team efficiency.
  • Cometa
    External Communications Specialist
    Cometa
    Jul 2024 - Aug 2025 (1 year 2 months)
    Planning and execution of external communication strategies aimed at product adoption and user loyalty, development of automated campaigns using Blaze AI and multichannel messaging tools, creation of materials and communication flows for new launches, coordination of onboarding processes for new schools, ensuring a smooth and consistent initial experience.
  • Cometa
    Customer Support Analyst
    Cometa
    Mar 2023 - Jul 2024 (1 year 5 months)
    Case management and data analysis to optimize processes, collaboration with product on workflow improvements and adoption, user training in digital tools.
  • Sitel Group
    Customer Care Professional
    Sitel Group
    May 2022 - Mar 2023 (11 months)
    Management and resolution of complex cases through platforms such as Zendesk, maintaining high standards of user satisfaction, analysis of key service metrics to identify opportunities for optimization in internal processes, and implementation of improvements in communication flows that contributed to greater efficiency in multichannel customer service.
  • Webhelp OneLink
    Customer Game Support
    Webhelp OneLink
    Aug 2019 - Nov 2021 (2 years 4 months)
    Technical and operational support for digital entertainment platforms, ensuring a smooth and frictionless user experience, collecting and analyzing interaction data to identify patterns and propose improvements to the customer experience, coordinating escalation processes and incident resolution, contributing to the optimization of response times and user satisfaction.
  • Compass Group
    Auxiliar bilingüe
    Compass Group
    May 2018 - Jun 2019 (1 year 2 months)
    Providing customer service to international clients in a high-level environment, managing requests and needs in English and Spanish, implementing service protocols that improved the user experience and strengthened the corporate image, coordinating internal and external communication flows to ensure excellent service in a welcoming environment.
Education verified_user 0% verified
  • Digital House
    Digital House, Marketing digital
    Digital House
    Jan 2022 - Jan 2023 (1 year 1 month)
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