A

Abhishek Mehra

About

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Account Manager - Inmobi

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Résumé

Jobs verified_user 0% verified
  • InMobi
    Account Manager - SEA
    InMobi
    Oct 2022 - Current (3 years 9 months)
  • Performics
    Analyst - Programmatic/Media Buying
    Performics
    Feb 2021 - Jan 2022 (1 year)
    Achievements/Tasks Responsible for end-to-end campaign planning, execution, finance, optimization, and detailed reporting for multiple clients from various verticals - BFSI, E-commerce(beauty), OTT, and Short video platform - with a monthly budget of more than ten million rupees. Maintaining regular reporting across numerous campaigns, conducting analyses, and offering recommendations for optimization. Effectively used new programmatic initiatives such as (OBB bidding strategy, sequential narrative creatives, and Native ads) to increase user engagement and reduce cost per conversion by 12% for a leading BFSI client. Media buying from premium publishers
Education verified_user 0% verified
  • I
    Bachelor of Science
    IHM- Mumbai
    Apr 2017 - Jan 2020 (2 years 10 months)