Rachel Wells
Rachel Wells
About
Detail
Founder, Sorta AI + Work 2.0 | Forbes (67M Views) | Analyzing Human Capital Architecture & Workforce Governance Under Automation | Interviewing World Leaders
England, United Kingdom
I report on the hidden power moves reshaping work, leadership, management, and human value in the AI economy.
As a Senior Forbes Contributor and founder of Work 2.0 and Sorta AI, I translate technological and corporate change into what it means for professionals, leaders, and institutions. My journalism has generated more than 67 million cumulative views.
My work focuses on what happens before the consequences become obvious: the early signals, the internal decisions companies rarely communicate, and the structural changes determining where power, opportunity, and economic value are moving.
I examine how AI is changing:
✔ The economics of white-collar work
✔ Management layers and organizational structures
✔ Hiring, performance, and leadership expectations
✔ The value placed on human judgment, trust, and credibility
✔ Who gains leverage and who risks being left behind
If you follow my work, you will understand what is changing beneath the job market before it appears in layoffs, hiring freezes, corporate restructuring, or carefully managed executive messaging.
My work includes:
✔ Senior Forbes Contributor covering AI, careers, leadership, and corporate power
✔ Founder of Work 2.0, a future-of-work media platform and podcast
✔ Founder of Sorta AI, an enterprise context intelligence platform
✔ Featured on Scripps News, Business Insider, and Yahoo Finance
Before becoming a journalist, I operated inside the systems I now analyze. I led teams across operations, sales, and compliance, rebuilt underperforming units into high-output functions, and delivered results in KPI-driven environments where execution, accountability, and commercial pressure were constant. I also directed multidisciplinary teams while maintaining more than 98% compliance and high customer satisfaction.
That experience allows me to examine corporate decisions from both sides: what leaders announce publicly and what organizations are quietly optimizing toward internally.
Beyond my reporting, I work with organizations and audiences through:
✔ Media interviews and expert commentary
✔ Keynote speaking and panel moderation
✔ Work 2.0 sponsorships and strategic partnerships
✔ Corporate briefings on AI, leadership, and workforce transformation
✔ Sorta AI enterprise and newsroom pilots
For media, speaking, partnerships, briefings, or pilot inquiries:
Email: rachel@rachelwellscoaching.org
As a Senior Forbes Contributor and founder of Work 2.0 and Sorta AI, I translate technological and corporate change into what it means for professionals, leaders, and institutions. My journalism has generated more than 67 million cumulative views.
My work focuses on what happens before the consequences become obvious: the early signals, the internal decisions companies rarely communicate, and the structural changes determining where power, opportunity, and economic value are moving.
I examine how AI is changing:
✔ The economics of white-collar work
✔ Management layers and organizational structures
✔ Hiring, performance, and leadership expectations
✔ The value placed on human judgment, trust, and credibility
✔ Who gains leverage and who risks being left behind
If you follow my work, you will understand what is changing beneath the job market before it appears in layoffs, hiring freezes, corporate restructuring, or carefully managed executive messaging.
My work includes:
✔ Senior Forbes Contributor covering AI, careers, leadership, and corporate power
✔ Founder of Work 2.0, a future-of-work media platform and podcast
✔ Founder of Sorta AI, an enterprise context intelligence platform
✔ Featured on Scripps News, Business Insider, and Yahoo Finance
Before becoming a journalist, I operated inside the systems I now analyze. I led teams across operations, sales, and compliance, rebuilt underperforming units into high-output functions, and delivered results in KPI-driven environments where execution, accountability, and commercial pressure were constant. I also directed multidisciplinary teams while maintaining more than 98% compliance and high customer satisfaction.
That experience allows me to examine corporate decisions from both sides: what leaders announce publicly and what organizations are quietly optimizing toward internally.
Beyond my reporting, I work with organizations and audiences through:
✔ Media interviews and expert commentary
✔ Keynote speaking and panel moderation
✔ Work 2.0 sponsorships and strategic partnerships
✔ Corporate briefings on AI, leadership, and workforce transformation
✔ Sorta AI enterprise and newsroom pilots
For media, speaking, partnerships, briefings, or pilot inquiries:
Email: rachel@rachelwellscoaching.org