Performance-driven Digi tal Marketing Specialist with 4+ years of experience managing and optimizing paid media campaigns across Google Ads, Search Ads 360, DV360, Microsoft Ads, and Basis by Centro. Proven ability to manage the entire campaign funnel, from planning and execution to monitoring and reporting. Skilled at driving strong ROAS, reducing CPA, improving CTR, and scaling campaigns across global markets, with a strong focus on North America. I don't just run ads, I build campaigns that convert.