Andrés Arboleda Correa
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Experto en Estrategia, Marketing Performance y Comunicación Digital. Desde 1996
Departamento de Tolima, Colombia
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Résumé
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CEO - FounderDigital Active Strategies S.A.SSep 2012 - Current (14 years 2 months)We provide strategy, marketing and digital communications. We make your company or business achieve their communication goals, positively impacting business results.- One Digital Director - Co-founderGrupo OneJun 2010 - Aug 2012 (2 years 3 months)- Director and Co-founder of the Unit One Group digital strategy, business advertising, marketing and media agency relationships
- The unit is responsible for supporting the agency Offline strategies to attract new customers and retain them through digital communication strategies:
SEM
SEO
SMO
e-Mailing
Viral Marketing
e-Advertasing - COO of Demand Generation Unit (SEM & SMO)IndexcolSep 2009 - May 2010 (9 months)- Responsible for planning and controlling the operation of the generating unit value and growth in customers, services running SEM (Search Engine Marketing) through Google AdWords and SMO (Social Media Optimization)
- Leading the creation and implementation of the methodology of planning and optimization of campaigns according to the experience and needs of the environment.
- To create and lead the operations team and value generation unit in a rapidly changing and competitive scenario.
- Team Lead certification in Google Analytics and Google AdWords. Grasp of customer needs and market and based on these, design and implement best practices for the generation of SEM and SMO strategies for quality in the short and medium term - Chief Creative Officer - Co founderAxesnetJan 1996 - Jan 2008 (12 years 1 month)- Responsible for leading and directing the production team to meet the business objectives and strategy of each customer through high quality design and development of products and services offered by the company.
- Conform and consolidate the area of web design company Axesnet making one of the most recognized companies and experience in the ICT sector, thanks to 13 years experience, training and work with different companies and industries able to acquire know
- Led by 8 years coordinating the production team of project managers, software architects, development engineers, quality, support, infrastructure and web designers.
Education
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- Diseñador GráficoUtadeoJan 1993 - Jan 1998 (5 years 1 month)