Anna Porra

Chief Revenue Officer (CRO)

Paymentology

Apr 2024 - Current (2 years 7 months)

Responsible for driving revenue growth globally for Paymentology by engaging new brands and delighting existing customers.

Leading a global team of Sales, Marketing, Partnership, Account Management and Revenue Operations experts.

Leveraging data including market attractiveness, performance and customer satisfaction, to make informed decision, enabling focussed execution to drive results which put customers at the centre of everything we do.

Head of Market Development and Planning

Soldo

Nov 2022 - Apr 2024 (1 year 6 months)

Responsible for defining and driving the go to market strategy across all segments, with an ambition of creating a scalable and repeatable sales engine to accelerating growth for Soldo in Europe. As part of the role, I have oversights across: Strategy and Planning, Sale Enablement, Revenue Operations and Partnerships.

European Strategy Director

Marqeta Inc

Jul 2021 - Nov 2022 (1 year 5 months)

B

Commercial Strategy Director

Barclaycard Commercial Payments BCP

Jul 2017 - Jul 2021 (4 years 1 month)

Responsible for developing and driving the execution of Barclaycard Commercial Payments' Strategy. I lead a team of 10 in identifying growth opportunities within the Commercial Payments market, outlining approach for unlocking them and working together with the business to execute against plans.
As part of the remit I also look after proposition development, portfolio optimisation, pricing, lead generation and sales campaign management for Corporate Customers.

B

Head of Commercial Strategy and Propositions

Barclaycard Global Commercial Payments

Mar 2016 - Jul 2017 (1 year 5 months)

Leading a team responsible for: a) understanding corporate customer trends, needs and payment requirements b) identifying opportunities through data driven analytics and customer needs assessments; c) lead generation and d) strategic proposition development.
Driving close collaboration between between product and sales organisations within Barclaycard Global Commercial Payments

Head of Client Performance and Strategy - Global Commercial Payments

Barclaycard

Jan 2014 - Jul 2016 (2 years 7 months)

VP - Strategy Manager

Barclaycard

Mar 2011 - Jan 2014 (2 years 11 months)

Assist Director of Strategy in supporting ExCo to define, embed and accelerate the business' global strategy and deliver growth ambitions. Additional responsibilities include producing external and internal corporate strategy communications.

VP - Transformation Consultant

Barclaycard

Mar 2009 - Mar 2011 (2 years 1 month)

Review of internal operations and business strategy to identify opportunity for increasing efficiency and performance delivering real financial benefit to the organisation. Responsible for project analytics, development, set up, implementation, and performance monitoring.

Associate

AT Kearney

Nov 2006 - Jan 2009 (2 years 3 months)

Provided strategic advice to corporate clients in the FIG, Telecoms and Consumer Goods sectors

Transfer Pricing Manager

Deloitte

Feb 2002 - Sep 2005 (3 years 8 months)

Advising multinational corporation on internal cross border pricing arrangements in order to optimise tax position

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Anna Porra

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