Jeremy Goldman

VP Editorial & Insights

RETHINK Retail

Mar 2026 - Current (7 months)

Since taking over editorial and insights at RETHINK Retail, I’ve shifted our focus away from basic sponsored content toward real, original industry research. Instead of regurgitating vendor press releases, we now run a conviction-driven newsroom that gives retail executives clear, honest analysis on where the industry is actually heading. That pivot completely raised our bar for quality and turned our research into the primary reason major brands come to work with us.

On the commercial side, I build and run our Market Accelerator Plans (MAP) for global tech companies. I also represent RETHINK on stage and on mic—moderating key panels at major events like Groceryshop and NRF, hosting our Retail Roundup podcast, and running strateg

Executive Producer & Host

FUTUREPROOF Media

Dec 2018 - Current (7 years 10 months)

I host the podcast FUTUREPROOF. which has featured guests such as Seth Godin, Tim Draper, Dorie Clark, Rand Fishkin, and many other thought leaders.

Founder

Mosaic

Aug 2011 - Current (15 years 2 months)

Based out of New York, Mosaic is a top-secret networking group consisting of highly talented digital, tech, and creative professionals. We're all devoted to helping one another growing in our careers and/or attempts at world domination.

Want to go to our website? Tough. Doesn't exist. Want to check us out on Facebook? Sorry. To get in, you need to be invited in by an existing member.

Senior Director, Content

eMarketer

Feb 2023 - Mar 2026 (3 years 2 months)

As Senior Director of Content at EMARKETER, I lead teams that decode the future of marketing, media, commerce, and tech. I oversee editorial strategy across high-impact newsletters while guiding a world-class team of analysts to deliver insights that fuel decisions at the world's top brands and agencies.

My work sits at the intersection of storytelling, data, and innovation. From generative AI to retail media, from connected TV to consumer behavior shifts, I help define what's next—and make it actionable.

Notable highlights:
❉ Scaled EMARKETER’s Briefings into a daily product with industry-leading engagement.
❉ Built out our AI-driven research initiatives, including new quarterly earnings coverage and the Gen

Director, Marketing & Commerce Briefings

eMarketer

Feb 2022 - Mar 2023 (1 year 2 months)

Managed and lead both Marketing & Advertising and Retail & Ecommerce Briefings, in addition to writing on a daily basis for the former.

My team covers eight stories each day for our clients, covering everything from the deprecation of third-party cookies to social commerce to augmented reality (AR) to the burgeoning metaverse to performance marketing to brand marketing and more.

Director, eMarketer Briefing

eMarketer

Aug 2021 - Feb 2022 (7 months)

I run strategy for the evolution of pioneering digital research brand eMarketer's Briefing going out to all subscribers. We have some really exciting things coming up that I wish I could tell you but they'll shoot me.

In addition to managing, I'm also writing for the Briefing, covering marketing, advertising, social media, customer experience, and more.

Principal Analyst

eMarketer

Aug 2020 - Sep 2021 (1 year 2 months)

As Principal Analyst in Insider Intelligence's eMarketer vertical covering customer experience, brand marketing and digital marketing strategies, I wrote research reports on transformational trends.

I shaped the content strategy of our customer experience and brand marketing coverage, working in partnership with other leaders in the coverage area. I also served as the voice for Insider Intelligence research, delivering presentations at top industry conferences and webinars, and participate in client briefings. Busy - just the way I like it!

Founder & CEO

Firebrand Group

Dec 2012 - Mar 2019 (6 years 4 months)

Founded in late 2012; exit in Q1 2019, along with a rebrand to Proponent. Some highlights:

Oversee global marketing (content marketing, editorial development, SEO, branding, ecommerce, demand generation, social media, influencer) projects for firms including Movado, L’Oreal, Amtrak, BECCA, Colgate, Unilever, US Marines, and eos.

Define brand personality, positioning, and identify target consumer audiences to improve consumer-centricity for all client brands.

Build long-term roadmaps to accomplish Firebrand’s quarterly sales targets.

Employed innovative multi-pronged strategy (CRM, influencer marketing, social media, ecommerce, content marketing, and paid media) to grow BECCA’s email list by nearly

Author

HarperCollins Publishers

Oct 2012 - May 2015 (2 years 8 months)

Going Social: Excite Customers, Generate Buzz, & Energize Your Brand with the Power of Social Media reached the #1 spot on Kindle for Social Media.

Publishers Weekly says of Going Social: "This funny, friendly book is an excellent primer for the social media-averse." Features case studies including Fab, ModCloth, GiantNerd, eFlirtExpert, Bonobos, and more.

AVP, Interactive, Ecommerce, & Social Media (iluminage beauty)

Unilever

Jun 2011 - Nov 2012 (1 year 6 months)

Co-founded iluminage beauty brand, and was instrumental in successful launch of $25M brand (Y1).

Developed innovative go-to-market strategy for centered on content development and social media.

Brand was successfully launched and later sold for a substantial profit.

Director, Digital Marketing

TEMPTU

May 2010 - Jun 2011 (1 year 2 months)

Drove creation of lucrative partnership with Beyoncé and Dereon, leading to highest-ever SKU sales in brand history.

Grew brand awareness via content, SEO, SEM, social media, retargeting, viral campaigns, and email marketing.

Managed B2B and B2C CRM and website replatforms, growing each +19% and +11% respectively.

Responsible for executing innovation projects across entire company.

Director, Global Ecommerce & New Media

Kiehls Since

Mar 2009 - Jun 2010 (1 year 4 months)

Managed Kiehls.com, Kiehl's retailer.com relationships, multichannel CRM, global ecommerce development, and social media.

Senior Global Marketing Manager, Interactive

Jurlique

Jul 2008 - Mar 2009 (9 months)

Direct email marketing, creative, and operational aspects of web business, while managing multimillion-dollar ecommerce business across three markets (US, UK, Australia).

Global Marketing Manager, Direct Marketing

Jurlique

May 2007 - Jun 2008 (1 year 2 months)

Relaunched jurlique.com, jurlique.com.au, and jurlique.co.uk ecommerce and websites. Raised online brand awareness (impressions) 59%. Oversaw development of copy and visuals for brand’s online identity, and grew email marketing list in US, while launching first-ever email marketing initiatives in Australia & United Kingdom.

D

Managing Director

Design In Motion

Oct 2006 - Jun 2007 (9 months)

Developed and executed go-to-market strategy and product positioning; directed business development efforts and funding operations.

Competitive Analyst

Software AG

May 2005 - May 2006 (1 year 1 month)

Completed comprehensive study and comprehensive go-to-market strategy for major new market initiative; conceptualized and executed market research studies; managed competitive analysis of select vertical markets.

W

Principal

WJER Consulting

Apr 2002 - May 2006 (4 years 2 months)

Managed consultant teams on client site engagements; developed and implemented internet-based marketing strategies for companies in diverse fields, including consumer products, fashion apparel, biotechnology, internet services, and industrial products, across North America, Western Europe, and the Middle East. Reduced customer acquisition and customer retention costs by as much as 40%; managed consultancy into profitability in its second year.

Marketing Associate

Praxell

Aug 2000 - Apr 2002 (1 year 9 months)

Developed client-specific marketing presentations for web payments company; created client-specific websites, integrating Praxell technology with clients’ corporate identity.

Web Marketing Associate

Fairchild Publications

Jan 1999 - Jan 2000 (1 year 1 month)

Executed market studies and produced copy for beta social network targeted to fashion students; hired upon completion of successful Summer 1999 internship.

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Jeremy Goldman

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