Jeff Phillips

Jeff Phillips

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Head of Marketing
Menlo Park, California, United States

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Résumé


Jobs verified_user 0% verified
  • Authentic
    Head of Marketing
    Authentic
    Feb 2025 - Current (1 year 7 months)
  • Authentic
    Head of Product Marketing
    Authentic
    Jun 2020 - Feb 2025 (4 years 9 months)
    Silo is the digital investigations platform that protects, manages, and accelerates analysis of a wide range of global threats including cyberattacks, fraud, drug and human trafficking, geopolitical risks, personnel security, and much, much more.
  • Mediakind
    Head of Business Operations
    Mediakind
    Jan 2019 - Apr 2020 (1 year 4 months)
    Selected by the COO to partner with the VP of R&D to build the TV Platforms development unit within MediaKind. Leading strategic planning, budgeting and forecasting, and technology partner relationships within this private equity backed company (a spin-out from Ericsson). ► Instrumental in orchestrating a multi-year spend and workforce rightsizing effort inclusive of development outsourcing and an India center ramp up. ► Led the effort to stand up this global SaaS and software product development unit as a separate company from Ericsson. This included leading a 20+ person team to migrate 100s of R&D tools, suppliers, and contracts. ► Managed business operations for the 600+ development unit, including relationships with contract v
  • Ericsson
    Head of Product Commercialization
    Ericsson
    Sep 2013 - Dec 2018 (5 years 4 months)
    Built and led a team responsible for new product introduction, packaging, pricing, licensing, and commercial operations for Ericsson’s SaaS and packaged software TV platform offerings. ► Led the definition and launch of all commercial elements of a new SaaS offering including business models, packaging, pricing structure, global rates and legal conditions. Deeply involved with sales to land first five deals. ► Managed global weekly deal desk and engaged with sales and customers on opportunities for 100+ telecoms. Responsible for margin mix and maintaining product profitability. ► Created and implemented New Release/Product Introduction (NPI) process and oversaw all business-related activities for launches. ► Managed team delivering s
  • Microsoft Mediaroom
    Director, Product Marketing
    Microsoft Mediaroom
    Mar 2009 - Sep 2013 (4 years 7 months)
    Provided product (Mediaroom) leadership from business opportunity definition and strategy to feature development to product marketing to customer engagement for video delivery to Xbox, smart TVs, PCs, tablets, and mobile phones. Highlights include: ► Partnered with engineering to define the next-generation TV product moving from a packaged software deployment model to PaaS/SaaS. ► Led the internal and external worldwide go-to-market launches of two new products. Subject matter expert involved in customer interactions around the world. ► Championed the marketing strategy for the product’s roadmap through data-driven analysis that defined winning consumer scenarios. Owned positioning, messaging, and value proposition creation.
  • Microsoft Mediaroom
    Director, Strategic Business Planning
    Microsoft Mediaroom
    Jan 2007 - Mar 2009 (2 years 3 months)
    Built a small, high-powered team tasked with evaluating all business expansion initiatives. Delivered Market Opportunity Analyses resulting in more than half the revenue for the unit originating from these areas. ► Drove annual business and revenue planning and significantly influenced product planning for the future of the TV packaged software and SaaS platforms. ► Designed, implemented, and oversaw the first formal New Product Introduction process. ► Facilitated two direct reports moves into product management to lead development and launch activities for initiatives approved by executive leadership based on the teams’ recommendations.
  • Virtela
    Vice President of Marketing
    Virtela
    Mar 2003 - Jan 2007 (3 years 11 months)
    Led product marketing, product management, marketing communications and messaging, demand generation, and field marketing/sales enablement for this managed network and security solutions company. Revenue for the company grew from $35M to $100M in four years. ► Management team member coordinating strategic direction and prioritizing initiatives with Board of Directors ► Re-launched the company including re-branding, re-positioning into a new category, expanding the services portfolio and launching new messaging across website, sales materials and with industry analysts. ► Managed and expanded a services portfolio encompassing VPNs (MPLS, IPSec, SSL), security (Intrusion Prevention, Email Defense, Firewall, Vulnerability Scanning,
  • T
    Director, Product Marketing Consulting
    TeleChoice
    Jun 1997 - Feb 2003 (5 years 9 months)
    Provided market entry strategy, go-to-market planning and product definition services to startup and established software and hardware vendors, as well as Internet and service provider companies. Directed firms’ thought leadership and client activities in VPN and security application arenas. Contributed knowledge of the broadband, frame relay, and ATM markets. ► Developed market entry strategies, market segmentation views, market positioning and differentiation approaches, messaging pyramids, and market education/acceleration tools for clients. ► Advisory board member of a VPN/Firewall appliance vendor that successfully went public. ► Maintained high profile industry analyst role as sought after service provider and vendor briefi
  • LCI
    Product Manager
    LCI
    Jan 1993 - Jan 1997 (4 years 1 month)
    Drove every facet of the product management and development process, driving and coordinating cross-departmental activities for the overall success of owned wide area networking and managed services products. Highlights include: ► Delivered the business justification, marketing strategy, and feature requirements for LCI’s initiative in the voice VPN arena—one of four carriers with such a platform at the time. ► Responsible for product strategy and tactics; defining price structures, rates, and promotions; developing customer presentations and training tools; field support; and crafting the segments’ marketing communications messages. ► Conceptualized, developed, implemented, and supported the complete re-design and launch of the frame rel
  • W
    Analyst
    WilTel
    Jan 1992 - Jan 1993 (1 year 1 month)
Education verified_user 0% verified
  • Oklahoma State University
    Bachelor of Science - BS, Marketing
    Oklahoma State University
Projects (professional or personal) verified_user 0% verified
    Awards verified_user 0% verified
    • J
      Rory Fuerst Award for Outstanding Service & Dedication (Little League)
      Jan
      The highest honor for a coach recognizing a person who has given continually, not only for his/her own children, but to the greater Little League family and community, leaving a lasting impact on the league.
    • J
      Positive Coaching Alliance Award
      Jan
      Awarded by fellow coaches to the coach who best demonstrates and emphasizes the Double Goal Coach principal of striving to win while also teaching his/her players important life lessons.
    • J
      Scott Barnum Award for Sportsmanship Coach of the Year
      Jan
      Awarded by fellow coaches to the coach who best exemplifies the "spirit" of the league: "Play Fair, Strive to Win, Do One’s Best." This award winner is then nominated to the Positive Coaching Alliance’s national award program.
    This is a community-created genome.