Mostafa Elbermawy
About
Detail
Founder & CEO
New York, United States
Résumé
Jobs
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Founder & CEOGoodie AIFeb 2024 - Current (2 years 6 months)Goodie AI is a pioneering AEO (Answer Engine Optimization) platform helping brands take control of their AI narrative and boost visibility across LLMs and AI search engines like ChatGPT, Gemini, and Claude.- Creator PartnerReforgeDec 2023 - Mar 2025 (1 year 4 months)Designed and taught the first Reforge course on AI Search Visibility, Generative Engine Optimization (GEO)/Answer Engine Optimization (AEO).
- Growth AdvisorProcter GambleMar 2019 - Feb 2021 (2 years)Trained and advised multiple teams across P&G.
- Growth AdvisorByteDanceNov 2018 - Jul 2020 (1 year 9 months)
- FounderNoGoodSep 2017 - Current (8 years 11 months)Plug-in growth squads behind some of the world’s category-defining brands in Consumer, AI SaaS, Wellness and Healthcare.
- Founder & CEONoGoodSep 2017 - Current (8 years 11 months)Plug-in growth marketing squads behind some of the world’s category-defining brands in AI, Consumer, SaaS and Healthcare.
- Growth Marketing LeadHarverJun 2017 - May 2018 (1 year)• Spearheaded the early development and scaling of the growth function at Harver. • Implemented a successful content marketing, PR, and SEO initiative resulting in a 520% increase in traffic and a 390% increase in MQLs. • Led a complete rebrand, website, and sign up experience redesign, leading to a 145% increase in new business pipeline YoY.
- VP of GrowthWorkzoneSep 2016 - Oct 2017 (1 year 2 months)
- Growth Marketing LeadAccenture SONGAug 2016 - Aug 2018 (2 years 1 month)Formerly Bionic (Acquired by Accenture Song) - Part time across select accounts including; J&J, Exelon, Crafts Foods and P&G.
- Sr. Director, Global Digital MarketingCGS Computer Generated SolutionsOct 2014 - Nov 2016 (2 years 2 months)• Led global digital function implementing growth strategies for acquisitions and retention across a suite of SaaS products. • Managed demand generation campaigns resulting in a 430% increase in inbound leads in 2014. • Oversaw MarTech overhaul and website redesign, leading to an 80% increase in conversion rates and 105% increase in traffic.
- Digital Marketing DirectorCGS Computer Generated SolutionsFeb 2014 - Nov 2014 (10 months)
- Digital Experience, iExellenceAmerican ExpressJan 2012 - Mar 2014 (2 years 3 months)• Reviewed and audited digital projects globally to ensure alignment with enterprise design and search marketing best practices. • Guided and trained marketers and product managers to ensure quality and adherence to Amex digital standards.
- Search SpecialistMicrosoftNov 2009 - Nov 2010 (1 year 1 month)
- WWeb DeveloperJan 2008 - Nov 2009 (1 year 11 months)
Education
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- Monitoring Machine Learning in PythonDataCampFeb 2023
- OPM 62Harvard Business SchoolJan 2021 - Dec 2023 (3 years)
- Bootcamp, Data ScienceGeneral AssemblyJan 2017 - Dec 2017 (1 year)
- Certificate, Front End DevelopmentGeneral AssemblyJan 2015 - Dec 2016 (2 years)
- Northeastern UniversityNortheastern UniversityJan 2007 - Dec 2008 (2 years)Fulbright Program Representative
- Bachelor's degreeHelwan University CairoAug 2005 - May 2009 (3 years 10 months)
Projects (professional or personal)
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