Sholanlly Forero

Sholanlly Forero

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MBA/ Sales Strategist specializing in market entry strategy and business positioning/ Cloud / SaaS/ B2B/
Bogotá, Bogota, Colombia

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Résumé


Jobs verified_user 0% verified
  • Freeway Consulting
    Territory Manager CG, Retail and Manufacturing
    Freeway Consulting
    Jul 2025 - Current (1 year 2 months)
    • Managed territory sales across Colombia, Ecuador, and Perú, focusing on Retail, Consumer Goods, and Manufacturing sectors. • Acted as a consultant to clients, providing tailored solutions that enhanced operational efficiency and profitability.
  • Hexagon Manufacturing Intelligence
    Sales Consultant
    Hexagon Manufacturing Intelligence
    Mar 2024 - May 2025 (1 year 3 months)
    Market Entry Strategy: Designed and implemented a comprehensive strategy to penetrate the metrology market in Colombia, focusing on identifying industry needs, analyzing market dynamics, and targeting key sectors with high potential for growth. Business Positioning: Established the company as a reliable and innovative provider of metrology solutions by leveraging technical expertise and building trust within industries such as manufacturing, aerospace, oil and gas, and engineering. Strategic Partnerships: Fostered alliances with global metrology equipment manufacturers and local distributors to ensure competitive offerings and streamlined operations in the Colombian market. Consultative Selling Approach: Developed tailored solutions for cli
  • Salesforce
    Senior Territory Manager
    Salesforce
    May 2022 - May 2023 (1 year 1 month)
    Led the strategic expansion of Slack in Central America and the Caribbean post-acquisition, driving new business growth and market penetration. • Developed and executed direct B2B sales strategy, generating new opportunities and recruiting partners. • Defined go-to-market roadmap for 32 greenfield countries, successfully onboarding new companies and logos.
  • Amazon Web Services (AWS)
    Sales Representative Mexico
    Amazon Web Services (AWS)
    May 2021 - Feb 2022 (10 months)
    In my role as a Sales Representative at Amazon Web Services (AWS) in Bogotá, Colombia, I was responsible for driving sales strategy and demand generation for cloud solutions in the Financial and Manufacturing segment in Mexico. I managed a portfolio of 117 greenfield accounts and 223 services in the AWS portfolio, focusing on cross-selling and consumption growth within existing customers while also landing new accounts in the territory. By designing loyalty strategies and strengthening B2B customer relationships, I successfully achieved sales targets and contributed to the company's growth. Show less
  • S
    Sales Director / Founder
    Apr 2019 - Mar 2024 (5 years)
    Market Entry in the 3D Sector: I designed and led the commercial strategy to introduce innovative solutions in the 3D creation field, successfully positioning the company as a global leader in the industry. I established strategic relationships with key clients and technology partners, driving the company's growth and strengthening its competitive position. Achievements and Recognition: Received the Best Pitch Award from MinTIC, highlighting the innovative value proposition of the company. Additionally, I led the successful participation in the Apps.co program, solidifying the project as a sustainable and scalable business model. Business Development: Identified opportunities in emerging markets, managing the acquisition of strategic client
  • Oracle
    Territory Account Manager
    Oracle
    Jun 2017 - May 2021 (4 years)
    In my role as a Territory Account Manager at Oracle, I was responsible for driving sales and lead generation in the cloud and license solutions for multiple industries in Chile SMB and Mexico Large Accounts. I focused on increasing market share, promoting cross-selling, and developing key relationships with stakeholders to drive software consultancy and loyalty strategies.
  • Lenovo
    Account Manager
    Lenovo
    Aug 2014 - Dec 2015 (1 year 5 months)
    Led strategic account management for hardware solutions at Lenovo, fostering relationships with Public Sector accounts. Managed product forecasts and pipelines with distribution channels according a tailored strategy for the Public sector by including our products in the SECOP platform and helping the entities to design their RFI and RFP.
  • Hewlett Packard Enterprise
    VOLUME INSIDE SALES REPRESENTATIVE
    Hewlett Packard Enterprise
    Nov 2011 - May 2014 (2 years 7 months)
    Key Account Management: Sold HP products and solutions to major accounts in Retail and Manufactory sectors. Consultative and Value-Based Selling: Responsible for the commercial and technical positioning of HP products, providing tailored solutions that addressed client needs and created long-term value. Business Development and Strategic Planning: Led business development efforts, strategic planning, and account management to achieve and exceed the company’s commercial objectives.
  • Postobón S.A.
    Retail Store Sales Manager
    Postobón S.A.
    Oct 2006 - Nov 2011 (5 years 2 months)
    In my role as Retail Store Sales Manager at POSTOBON S.A., I spearheaded negotiations with top chain stores like Carrefour and Almacenes Yep to secure strategic promotional spaces and drive demand. This led to a significant increase in sales and product rotation. Additionally, I developed and implemented innovative sales strategies to further enhance revenue generation and collaborated with internal teams to ensure seamless execution.
Education verified_user 0% verified
  • Texas McCombs School of Business
    Texas McCombs School of Business
    Texas McCombs School of Business
    Jan 2025 - Jan 2026 (1 year 1 month)
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