Nick Ismert

Executive Director, Product Strategy

MDVIP

May 2025 - Current (1 year 3 months)

Vice President, Digital Media and Demand Generation Products

Amadeus

Jan 2020 - Apr 2025 (5 years 4 months)

Overall P&L responsibility for Digital Media, Metasearch and new demand generation products. GM for Metasearch and new demand generation products starting January 2020. Lead all aspects of product strategy, pricing, positioning, product development, go-to-market and partnerships. Expanded responsibility to lead Digital Media products in September 2020.

Senior Director of Product, Business Intelligence and Data Products

Amadeus

Jul 2019 - Dec 2019 (6 months)

Director of Product, Business Intelligence and Data Products

Travelclick

Jun 2018 - Jun 2019 (1 year 1 month)

Director of Product, GDS Media

Travelclick

Oct 2016 - Jun 2018 (1 year 9 months)

Senior Product Manager, GDS Media

Travelclick

Jan 2015 - Oct 2016 (1 year 10 months)

Senior Manager, eCommerce Strategy

Travelclick

Oct 2013 - Dec 2014 (1 year 3 months)

Account Director

Digitas

May 2013 - Oct 2013 (6 months)

Manager, Marketing

Digitas

Apr 2011 - Apr 2013 (2 years 1 month)

Current: Drive digital strategy and oversee team execution for Crown Royal and theBar.com digital channels. Account experience includes brand marketing, digital strategy, global web development rollout (CMS), social strategy, email and rich digital media campaigns. Previous: Led day-to-day client partnership on American Express OPEN Online Acquisition (B2B). Account experience included digital strategy development, rich digital media campaigns, digital video development, deep integration with media planning and advanced targeting techniques, and close integration with data analytics team on creative and media testing.

Senior Associate, Marketing

Digitas

Nov 2009 - Apr 2011 (1 year 6 months)

Specialize in B2B Online Acquisition for American Express.

Account Executive

Agencycom TBWA

Jun 2007 - Nov 2009 (2 years 6 months)

Led execution of digital channels as part of an integrated team for TBWA/Agency.com, focused on digital marketing for the Mars account. My experience included working on the Snickers, Combos, Twix, and Fling Chocolate brands.

Traffic Manager

Draftfcb

Jun 2006 - Aug 2006 (3 months)

*Led weekly team status meetings *Managed 3 accounts, led timing and provided direction to teams daily *Created, maintained, and implemented timelines for projects *Effectively Routed jobs within the agency working with account serve, art, copy, editorial, studio, and Q.C. departments

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