Director of FP&A, Consumer Brands Finance
Safeway
Jan 2009 - Jan 2013 (4 years 1 month)
• Headed strategic planning, forecasting, analytics, pricing analysis, and manufacturing volume planning for $7.4B Private Label business.
• Led annual planning, budgeting and monthly forecast for 13 business units.
• Drove analytics, design, and development of new potato chip brand (Snack Artist) launch; Supported rapid growth to $30M in annual sales.
• Captured $10M CSI by providing key analytics and detailed P&L that increased self-manufactured volume.
• Defined and reported on KPIs by developing one pager category and pricing scorecards.
• Manager of 4 managers and analysts.