Senior Partnership Executive
SABOMALL
Sep 2024 - Dec 2024 (4 months)
• Developed and executed comprehensive partnership strategies to engage KOCs and KOLs in the “Small B” project, resulting in a significant expansion of brand reach and audience engagement.
• Led strategic content development and quality assurance, enabling KOCs and KOLs to meet campaign objectives while enhancing overall user experience.
• Built and nurtured strategic partnerships with leading affiliate platform providers (AccessTrade, Revu, Permate), as well as key KOCs and KOLs, driving the success and effectiveness of marketing initiatives.
• Achieved a remarkable 3.8% engagement rate within the first 24 hours of the September campaign, with a conversion rate of 2%, demonstrating the success of targeted partnership efforts.