Digital Marketing Assistant
May 2015 - Jun 2016 (1 year 2 months)
Responsibilities Website CMS, Social Media marketing and analysis, User Experience, SEO efficiency, Email marketing, reporting and analysis, Price Promotion and analysis, Customer Sales, Brand management, Project Implementation and management, Assistance in brand development, including: Brand equity and Brand positioning Skills gained User Experience and Interaction Management, Email Marketing strategy and implementation, Social Media Marketing, On-line Personalisation and Multi variant testing tool (Monetate), Google analytics, Google Tag Management, SEO efficiency, Wordpress, Hybris CMS, Market Research (Mintel Academic, Hitwise, Google Trends) I worked as a digital marketing assistant part of the central functions Digital Marketing team,