Charissa Jones

As a strategic client partner and marketing leader, I am focused on securing my next opportunity as a Group Account Director, where I can continue driving business growth, leading cross-functional teams, and scaling innovative programs that deliver measurable outcomes. ► At Passport Brand Design (VML), I led the client engagement for high-profile global brand VELO, overseeing integrated campaigns, audience targeting, and activations across digital and social channels. ► I developed and executed full-funnel strategies—from awareness to conversion—that elevated brand visibility and aligned with evolving consumer behaviors, all while navigating complex regulatory environments. ► Beyond client success, I built and mentored a high-performing team, coaching new hires in regulatory best practices, project delivery, and solution-oriented thinking to ensure long-term value and trust with senior stakeholders and C-suite partners. I bring over a decade of experience managing integrated brand campaigns across complex, global accounts. My approach is rooted in proactive collaboration, strategic insight, and a relentless focus on business objectives. I thrive in fast-paced environments where innovation and accountability intersect, and I am passionate about unlocking growth through smart partnerships and purposeful storytelling. Specialties: Client Services Leadership | Cross-Functional Team Management | Revenue Growth Strategy | Integrated Marketing | Omnichannel Campaigns | Brand Positioning | Stakeholder Engagement | Regulated Industry Experience | Digital Strategy | Mentorship & Coaching | Data-Driven Decision Making | Market Expansion | Relationship Building