Tyler Predale
About
Detail
Co-founder and COO
New York, United States
Résumé
Jobs
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Co-founder and COOSonderaJun 2025 - Current (1 year 2 months)- Director Information Technology SystemsFlashpointMar 2023 - Apr 2025 (2 years 2 months)
- Senior Manager, IT SystemsFlashpointMar 2022 - Apr 2025 (3 years 2 months)
- Manager, IT SystemsFlashpointSep 2019 - Apr 2025 (5 years 8 months)
- Security EngineerFlashpointJul 2019 - Apr 2025 (5 years 10 months)
- Web & Marketing ManagerFlashpointDec 2017 - Apr 2025 (7 years 5 months)
- Director of Paid Search & Insights/Technical Project ManagerPrinceton Internet MarketingJan 2014 - Nov 2017 (3 years 11 months)- Developed and implemented digital marketing strategies for national, and regional brands. - Managed 150K+ monthly ad budget across Google, Facebook, Adroll, and other channels. - Generated more than $2,000,000 in revenue for a single client with a 10x Return on investment. - Facilitated communication and strategy between the marketing and development teams. - Ensured business and marketing requirements were effectively incorporated in product builds.
- ECo-FounderExscaperJan 2013 - Dec 2014 (2 years)- Worked to rapidly build out a product vision and go-to-market strategy. - Oversaw the design and development of the MVP that was used to onboard beta users.
- AlumnusTech WildcattersOct 2012 - Nov 2012 (2 months)Global Accelerator Exchange
- AlumnusStartup ChileMar 2012 - Sep 2012 (7 months)
- Co-FounderZuldiJan 2012 - Dec 2013 (2 years)- Participated in Startup Chile Incubator & Tech WildCatter’s Global Accelerator Exchange. - Spearheaded integration with Micros POS, enabling access to over 20% of restaurants nationally. - Architected Zuldi’s systems for PCI Compliance allowing for secure payment transactions.
- AnalystWyndham Hotels ResortsMay 2009 - Jul 2010 (1 year 3 months)
- Financial RepresentativeFulton Financial CorporationMar 2008 - Oct 2008 (8 months)
Education
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- Bachelor of Arts - BA, Economics, EconomicsRutgers University
Projects (professional or personal)
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- CCAMIO, Lead Software EngineerAn Affiliate marketing app that provides a marketplace to create events for promoters to find and compete to promote. Architected the front-end using React to produce a user friendly UX. Created a Mongo database to enable a highly scalable database architecture. Integrated with Bitly, Stormpath, and Eventbrite’s API.
- BBuen Provecho, Lead Software EngineerBuen Provecho is an on demand private chef marketplace, allow users to search recipes and hire chef’s to make them. Engineered a full stack React and Redux application enabling users to hire chefs on demand. Implemented highly secure authentication on both client and server side utilizing Passport and JWT. Connected with Yummly’s API allowing users to have access to over 1,000,000 recipes.
- CCrowdCart, Product Owner - Software EngineerCrowdCart is a marketplace to create a grocery list, and allow for other users to be hired to purchase and deliver your list. Architected live chat functionality via Socket.io to allow for clean efficient communication. Configured Stripe payment integration, to allow users to pay for their order securely. Overhauled the front end UI of the application for a more intuitive user experience.