Geanina Jarda

Marketing Specialist with with experience managing Google Ads and Meta Ads campaigns across B2B and B2C environments. I specialize in industrial B2B sectors such as professional tools, agriculture and construction machinery, as well as B2C eCommerce. My focus is on performance marketing, lead generation, and campaign optimization, delivering consistent results across multiple markets. I have experience working on campaigns across EMEA and the US, managing multi-channel strategies and improving key performance metrics such as CPA, CPC, and ROAS. I enjoy working in data-driven environments, collaborating with cross-functional teams, and continuously optimizing campaigns to drive business growth.