Rebecca Fairbanks

Vice President of Marketing Services

Coalition Technologies

Aug 2023 - Current (3 years 1 month)

Director of Marketing

Coalition Technologies

Aug 2017 - Aug 2023 (6 years 1 month)

Digital Producer - Team Lead

Coalition Technologies

Sep 2015 - Aug 2017 (2 years)

Digital Producer

Coalition Technologies

Oct 2014 - Sep 2015 (1 year)

Serving as a remote digital producer/strategist for a web design and digital marketing firm based in California. • Serving primarily as an account manager overseeing anywhere from 10-13 accounts presently • Developing strategies to strengthen digital marketing campaigns • Following up on project-related tasks pushing towards task and project completion • Extensive communication with clients and team members on agency projects • Reviewing and editing analytic reports and sending them to clients • Writing optimized copy for websites and blogs • Creating and implementing digital marketing objectives, strategies, and plans • Providing support for the sales team, taking on new leads and pitching digital marketing services • Walking new leads thr

Marketing Coordinator

JMS Consultations Inc

Apr 2013 - Sep 2014 (1 year 6 months)

Serving as a marketing coordinator for a marketing firm based in the Chicago suburbs. • Coordinating the creation of agency projects including websites, advertisements, and marketing collateral. • Writing copy for ads, brochures, newsletters, email blasts, social media posts, etc. • Creating and implementing marketing and advertising objectives, strategies, and overall plans. • Providing in-depth website analyses for incoming clients using search engine optimization and web marketing fundamentals. • Preparing advertisements for print and online publications. • Preparing clients for tradeshow events. • Performing in depth industry-related research. • Providing internet marketing recommendations to clients. • Serve as a mediator between the c

Client Relations Manager

Integraphix

Jun 2012 - Mar 2013 (10 months)

Working for an interactive marketing and advertising agency acting as a mediator between the company’s graphic designers/programmers and clients. My main duty is to make sure projects are getting done on time and on budget acting as a project manager. I am also in charge of all SEO related activity for my company and our clients. • In charge of Search Engine Optimization for our agency and clients. I optimize all content for websites and blogs. • Maintaining all of the agency’s blogs and social media sites, as well as client’s blogs and social media sites. • Running web analytic software, reading and analyzing reports, implementing actions based on findings and relaying the information in simplified way to the client. Performed for agenc

Freelance Promotions/PR

freelance

Nov 2011 - Oct 2014 (3 years)

Freelance promotions and public relations work for a small number of clients running and building social media pages, booking events, assembling press kits, and communicating with various media outlets.

Mentor and Tutor

Boys and Girls Clubs of America

Aug 2011 - May 2012 (10 months)

Serve as a children’s tutor and mentor, guiding children to make healthy life decisions.

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Publicist

Edlynd Music Group

Dec 2010 - Sep 2011 (10 months)

Writing press releases for major client events and working directly with the media to get clients noticed.

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Promotions

Nuts and Bolts Promotions

Sep 2010 - Mar 2011 (7 months)

Running an up-and-coming promotions company doing website work, building social networking pages for clients, creating word document charts and finding talent.

Operations Assistant

Guitar center

Jun 2006 - Jun 2012 (6 years 1 month)

Greeting customers, answering basic questions and protecting store inventory. Performing basic operations duties including counting money, running reports, product shipping and receiving.

Rebecca Fairbanks

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