Amy Chang

Senior Marketing Strategist

Stirling Marketing

Jun 2025 - Oct 2025 (5 months)

As Senior Marketing Strategist for Stirling Marketing, I led strategic marketing and event initiatives for key client One Model, driving brand visibility and engagement across the HR technology sector. I managed the end-to-end delivery of One Model’s sponsorship at the AHRI National Convention & Exhibition 2025, overseeing campaign strategy, creative development, stakeholder coordination, and supplier management. This role strengthened my skills in strategic planning, event marketing, cross-functional collaboration, and translating complex brand messages into meaningful audience experiences.

Operations & Client Experience Lead

Somatika

May 2025 - Current (1 year 3 months)

Lead operational delivery, client experience, and retreat coordination across a global somatic movement education business, supporting both online programs and international retreats. Key responsibilities include: - End-to-end coordination and production of the SOMATIKA retreat, including guest journey design, logistics, vendor management, sponsorship outreach, participant communications, onboarding, travel coordination, and post-retreat feedback analysis - Managing the client happiness function, including participant support, member communications, retention touchpoints, and high-touch customer care across coaching programs and the app - Supporting day-to-day business operations, systems, and founder support across scheduling, workflows,

Freelance Project Manager | Event Specialist | Operations Specialist

Amy Rose Project Management and Events

Jul 2024 - Current (2 years 1 month)

As an independent marketing and events specialist, I provide strategic project management and event delivery services to businesses and executives who need expert execution, fast problem-solving, and results they can trust. With over eight years of experience across events, marketing, and operations, I’m known for stepping into complex situations, bringing structure to chaos, and getting projects back on track. From national conferences and corporate activations to streamlined internal operations, I take ownership of outcomes from start to finish. Core skills and services: - Strategic project and event management – keeping complex programs aligned and on time - Seamless end-to-end event coordination for conferences, exhibitions, and retr

Senior Project Coordinator Contractor

Arinex

Jun 2024 - Mar 2025 (10 months)

As a Senior Project Coordinator contractor at Arinex, I am responsible for overseeing and managing various aspects of event projects, ensuring seamless execution from conception to completion. My role involves collaborating closely with project managers to define project objectives, establish timelines, and manage budgets effectively. I utilize my strong organisational skills to coordinate logistics, including venue arrangements, vendor negotiations, and on-site coordination. In this freelance position, I thrive in a dynamic environment, adapting quickly to changing priorities and leveraging my expertise in project management software to track progress and deliverables. I am dedicated to maintaining high standards of quality and profession

Yoga Instructor

Strand Fitness

Apr 2024 - Dec 2024 (9 months)

Leading energetic and engaging yoga classes catering to students of all levels and abilities. Skilled in creating sequences that promote strength, flexibility, and mindfulness, while emphasising proper alignment and breath awareness. Dedicated to fostering a supportive and inclusive environment where students can explore their practice, achieve their fitness goals, and cultivate a deeper connection to body and mind.

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Reiki Practitioner

Sacred Soul Sanctuary

Feb 2024 - Current (2 years 6 months)

Specialises in providing personalised Reiki sessions tailored to address specific concerns and support individual growth and empowerment. Committed to creating a nurturing and supportive environment for clients to experience deep relaxation, stress relief, and inner harmony.

Chief Events Officer

Abundium

Aug 2022 - Jan 2023 (6 months)

During my time at Abundium I was jointly responsible for the strategic direction and development of the organisation from its start-up phase, attending and contributing at all leadership team meetings, and implementing strategies to safeguard its growth. In my role as Chief Events Officer, I established the framework for quality events and member experiences. Daily, I lead the planning, organisation, and execution of a vast portfolio of world class events, both virtual and in-person, that focus on the key challenges and opportunities faced by multinational executives. I also manage team programs that support and maintain a positive working environment with high morale, engagement, and productivity.

Event Producer

Gartner

Jun 2019 - Jul 2020 (1 year 2 months)

The International Executive Forums are a membership-based networking and briefing service for the most senior executives of foreign owned multinationals operating in Australia. The International Executive Forums events provide an in-depth program of information focused on current business and technological advances, presented by industry leaders, where a community of multinational CEOs, CFOs & HRDs connect, network and share challenges to build future personal and professional success. In my role as Event Producer I was responsible for all logistical aspects from a portfolio of 200 events per calendar year, ensuring delivery of high levels of experiences to members. These events served leaders of every major function across the enterpris

Event Coordinator

Australian Lawyers Alliance

Apr 2018 - Jun 2019 (1 year 3 months)

The Australian Lawyers Alliance is a national association of lawyers, academics and other professionals dedicated to protecting and promoting justice, freedom and the rights of the individual. During my tenure, I was responsible for leading the end to end production of educational seminars and social events across Australia, and assisting with the production of multi day conferences nation-wide. I managed all state committee meetings, resulting in higher accountability of committee members and efficient curriculum planning. Major achievements in my role include launching GoToWebinars, allowing members on-demand access to all educational content conveniently and cost effectively through any internet enabled device. Another proud contribut

Event Coordinator

Mumbrella

Apr 2017 - Jun 2017 (3 months)

Events Executive

Mumbrella

Oct 2016 - Jun 2017 (9 months)

Mumbrella is an Australian Marketing and Media industry news organisation. During my time in the events team, I worked on an extensive events portfolio including the flagship event, Mumbrella360. As well as The Mumbrella Awards, celebrating the biggest, best and bravest work as well as the teams and individuals that drive the Australian and New Zealand media, marketing, advertising, PR and production industry. Other events I helped coordinate includes CommsCon, Publish, MSIX, as well as the hugely popular Marketing Summit series and the Masterclass series.

Franchise Partner

CafeU Pty Limited

Aug 2015 - Sep 2016 (1 year 2 months)

Cafe2U is a large mobile coffee franchise operating across six countries. A flexible business model built around mobile coffee and food services. During my time, I ensured all operations were carried on in an appropriate, cost-effective way and improved operational management systems, processes and best practices.

Office Manager

Alpha Computer Consultants

Oct 2012 - Aug 2014 (1 year 11 months)

Alpha Computer Consultants specialise in the comprehensive teaching of all Adobe products and is Australia's Premier Adobe Authorised Training Centre. As Office Manager I coordinated and oversaw administrative duties, and ensured day to day operations were always efficient. I implemented new policies and procedures, performed receptionist duties, managed all certified trainer's diaries including flights and accommodations, and oversaw the logistics of training courses.

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