Nicole McCormack
Nicole McCormack
About
Detail
Non Executive Director
California, United States
Revenue and partnerships executive building and scaling high-growth businesses at the intersection of media, technology, and sports.
SVP/GM of Brand Solutions at TeamSnap, helping leading brands connect with millions of youth sports families while investing in local communities.
I lead revenue strategy, partnerships, and commercial growth initiatives designed to turn emerging opportunities into scalable businesses. My work focuses on building new revenue streams, developing strategic partnerships, and leading high-performing teams in fast-moving, entrepreneurial environments.
Over the past 25+ years, I’ve built and scaled revenue businesses across media, technology, advertising, and sponsorship ecosystems spanning both digital and real-world environments. I’ve operated across startups and emerging divisions within larger companies, consistently helping organizations unlock new markets, launch innovative advertising and partnership products, and drive meaningful revenue growth.
At TeamSnap, I lead the Brand Solutions business, partnering with leading brands to reach one of the most valuable audiences in the country: youth sports families. Our work helps brands engage authentically in local communities while reinvesting sponsorship dollars back into the teams, clubs, and leagues that power youth sports.
Earlier in my career, I helped build the advertising business at Quibi from the ground up, closing $150M in advertising revenue in the company’s first year. I also built the monetization engine at Flipboard, helped establish the digital advertising business at Martha Stewart Living Omnimedia, and pioneered a unified media platform at IAC to monetize its portfolio of e-commerce and subscription brands.
I’m especially passionate about the role youth sports and women’s sports play in shaping the next generation of athletes, fans, and leaders.
Originally from Cleveland, Ohio, I graduated from Cornell University with a degree in Economics and have spent the past 25+ years in Los Angeles building and leading high-growth revenue organizations. Outside of work, I’m an avid reader and spend much of my time supporting my kids’ school and youth sports communities.
SVP/GM of Brand Solutions at TeamSnap, helping leading brands connect with millions of youth sports families while investing in local communities.
I lead revenue strategy, partnerships, and commercial growth initiatives designed to turn emerging opportunities into scalable businesses. My work focuses on building new revenue streams, developing strategic partnerships, and leading high-performing teams in fast-moving, entrepreneurial environments.
Over the past 25+ years, I’ve built and scaled revenue businesses across media, technology, advertising, and sponsorship ecosystems spanning both digital and real-world environments. I’ve operated across startups and emerging divisions within larger companies, consistently helping organizations unlock new markets, launch innovative advertising and partnership products, and drive meaningful revenue growth.
At TeamSnap, I lead the Brand Solutions business, partnering with leading brands to reach one of the most valuable audiences in the country: youth sports families. Our work helps brands engage authentically in local communities while reinvesting sponsorship dollars back into the teams, clubs, and leagues that power youth sports.
Earlier in my career, I helped build the advertising business at Quibi from the ground up, closing $150M in advertising revenue in the company’s first year. I also built the monetization engine at Flipboard, helped establish the digital advertising business at Martha Stewart Living Omnimedia, and pioneered a unified media platform at IAC to monetize its portfolio of e-commerce and subscription brands.
I’m especially passionate about the role youth sports and women’s sports play in shaping the next generation of athletes, fans, and leaders.
Originally from Cleveland, Ohio, I graduated from Cornell University with a degree in Economics and have spent the past 25+ years in Los Angeles building and leading high-growth revenue organizations. Outside of work, I’m an avid reader and spend much of my time supporting my kids’ school and youth sports communities.
