Kritika Rathi

It took a couple of unexpected yet serendipitous turns to arrive at what I actually love doing.Communicating through writing. Solving problems through listening. Leading through understanding. My personal strength comes from these simple attributes which I apply to help clients, creatively through ONE FOUR SEVEN. I'm going to describe ONE FOUR SEVEN with an analogy I find ideal. 147 is like that Atta(wheat)dough, which we keep stretching out with our rolling pin to make different shapes of Roti. Here, we applaud the hands on the rolling pin, as long as the Rotis are edible and tasty, and most times, we manage to make the perfect round Roti too. No judgement, only Roti experiments. In the last 8 years, we've worked with over 250 brands out of which 90 have been startups and 20 of those are now unicorns! We're a team of 45+ super creative and hardworking people who are simply trying to make a difference with their way of words and art to solve marketing problems. We have another company Dive, that we formed to help us with all primary market research. Needless to say, it felt like a natural extension to what we are building here. We actively unfollow agency protocols to partner with a client and offer our help in any way that we can. Some of the clients who consider us to be ideal wheat dough are Zomato, Urban Company, CRED, Uber, Practo, Fabhotels, PVR, Tinder, Freecharge, PVR cinemas, Jeevansathi, Airtel, Epigamia, DLF, Bulbul, Apna, Razor Group, Forest Essentials, Botim, Bharatpe, Andamen, Lenskart, Sharechat, The Good Glam Group, Traya, Jupiter, Country Delight, SpiceJet, Koo and the likes. We've expanded our horizons and ventured out into rolling other forms of dough (not just WHEAT) in the space of Performance marketing, Content creation, Branding, Motion graphics, Production, Social media management, Social Media UGC, podcasts to name a few of our growing expertise. Want to know the secret to our Roti? Connect with me at kritika@one-four-seven.com