Greg Schmitt

Greg Schmitt

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Co-Founder, Digital Marketing
Madison, Wisconsin, United States

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Jobs verified_user 0% verified
  • American Family Insurance
    Wholesale Customer & Operations Rep
    American Family Insurance
    Mar 2026 - Current (6 months)
  • P
    Co-Founder
    People Fest
    Aug 2009 - Current (17 years 1 month)
    -Co-founded outdoor music & camping venue in Yuba, WI that hosts concerts and festivals with maximum capacity of 1,500.
  • T
    Co-founder/Digital Marketing
    The People Brothers Band LLC
    Jan 2009 - Current (17 years 8 months)
    -Co-founded award-winning, Madison based musical ensemble, The People Brothers Band -2025 Awards: 1. Madison Area Music Awards Artist of the Year 2. Wisconsin Area Music Industry Soul/R&B Artist of the Year -Website development, design, and implementation. -Develop strategies to increase audience using digital platforms; including web, social, mobile, and email. -Use info taken from multiple dashboards to research current audience and use data to identify growth opportunities.
  • freelance
    Freelance Graphic Designer
    freelance
    Oct 2006 - Current (19 years 11 months)
    Jan 2025 - Developed comprehensive branding for The Green Room Public House, including logo design, color palette selection, and signage creation using Adobe InDesign. Delivered a cohesive visual identity that elevated the business’s market presence. Designed and developed websites for charities, authors, and artists using Wix, Adobe Dreamweaver, Adobe Muse, and WordPress. Built custom storefronts in Wix, delivering user-friendly and visually engaging online experiences tailored to each client’s needs.
  • American Family Insurance
    Department Assistant
    American Family Insurance
    Feb 2015 - Mar 2026 (11 years 2 months)
    Generate recurring and ad hoc reports on performance metrics by querying data and utilizing advanced Excel functions to create data visualizations and support team projects. Develop and maintain data tracking systems for classes and workshops using Microsoft Excel. Created tracking to show team impact on YOY and Plan vs Actuals New Business Premium for focus groups. Develop communications on behalf of AVPs and other leaders. Proof communications created by leaders and team before release. Spearheaded Local Event Marketing Program, which supported agents with funding and materials. Funded over 100 events for 80+ agents in operating states (Farm Shows, Trade Shows, Community Events, etc). Create original content and update pages for CF/R i
  • American Family Insurance
    Department Assistant
    American Family Insurance
    Jul 2014 - Feb 2015 (8 months)
    Generated recurring reports using Business Objects for metrics on agent, district, and state production. Sorted data using pivot tables in Excel. Used info to create graphs/reports for handouts/visual presentations (PowerPoint). Generated monthly claims reports for Loss Control reps to present to insured franchisees and other large accounts. Tracked agent resignations, generated spreadsheets showing policy info, and contacted District Managers/CFR employees regarding agent's policy count to ensure smooth transition. Planned and organized department events/meetings (agenda creation, room reservations, equipment set-up, handling catering, note taking, technical support, ordering/designing promotional materials, etc). Set up job shadowing vis
  • American Family Insurance
    Commercial Farm/Ranch Support Sr. Tech
    American Family Insurance
    Oct 2010 - Jul 2014 (3 years 10 months)
    -Provide technical support for our policy entry systems to agents, district managers, and policy processors throughout company’s 19 operating states and many agency offices. Develop testing strategies and identify solutions; specializing in Commercial Auto, but also Business Owners and Umbrella policies. Handle incidents using help desk management tool to communicate with employees, transfer between teams, add attachments/notes, create problem reports/knowledge docs, etc. -Edit and maintain document libraries and Commercial-Farm/Ranch websites using Macromedia Dreamweaver and FrontPage. Responsible for web content management. -Create and maintain SharePoint sites/libraries; Competitor Information Database, Franchise Database, CFR Ad Hoc R
  • American Family Insurance
    Business Technology Division Support
    American Family Insurance
    Feb 2008 - Sep 2010 (2 years 8 months)
    -Assisted business technology staff with various aspects of testing our policy entry systems; including creation of test policies, developing test plans, and reviewing output. -Manually tested Auto and Business premium rate changes for accuracy in our policy entry systems. -Performed troubleshooting/maintenance on department office equipment (printers, projectors, Smart Boards, video conferencing modules). -Ordered office supplies and computer equipment (i.e. cables, memory, ink, chargers) for department.
  • American Family Insurance
    Claims Scan Center Specialist
    American Family Insurance
    Feb 2007 - Feb 2008 (1 year 1 month)
    -Organized confidential, claims-related documents for entry into our records system. -Scanned and keyed documents into corporate information database. -Communicated with Claims Centers throughout our operating states to ensure efficiency in document handling.
  • American Family Insurance
    Government Affairs Division Support
    American Family Insurance
    Oct 2006 - Feb 2007 (5 months)
    -Compiled audit binders for bi-annual audit process. -Recorded statistical information regarding departmental websites and online political newsletter. -Updated Political Action Committee (PAC) board treasurer's reports for nine PACs. Specifically, logging receipts, disbursements, bank charges, member refunds, and membership. -Coordinated acknowledgment process for new agents, employees, and PAC enrollments. -Documented time sheet information for Government Affairs, Political Action, Customer Service, and Compliance departments.
  • House of Blues Entertainment
    Marketing Intern
    House of Blues Entertainment
    Jun 2005 - Aug 2005 (3 months)
    -Updated concert schedules and performer information on website for concerts in Colorado (www.hob.com). -Recorded marketing expenses for print ads and allocated costs per performer featured in ads. -Communicated and delivered promotional items to TV stations, radio stations, music venues, print media offices, and various local establishments. -Researched and targeted promotional opportunities throughout Colorado; specifically Denver, Boulder, and Colorado Springs. -Developed and executed street-level marketing plans for scheduled performances.
  • Hollywood Video
    Shift Manager
    Hollywood Video
    Feb 2002 - Aug 2003 (1 year 7 months)
    -Independently supervised crew composed of 2-5 employees per shift. -Opened and closed business, including completion of paperwork and handling of bank deposit. -Responsible for customer assistance. -Alphabetized and kept video library organized. -Stocked, displayed, and inventoried merchandise. -Operated cash register and company-developed software.
Education verified_user 0% verified
  • Wartburg College
    Bachelor's degree, Communications: Public Relations & Electronic Media
    Wartburg College
    Jan 2002 - Jan 2006 (4 years 1 month)
  • D
    Dunlap High School
    Dunlap High School
    Jan 1998 - Jan 2002 (4 years 1 month)
Projects (professional or personal) verified_user 0% verified
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