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Vessela Clewley

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Co-Founder
London, England, United Kingdom

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Résumé

Jobs verified_user 0% verified
  • Stealth Startup
    Co-Founder
    Stealth Startup
    Jan 2026 - Current (6 months)
    AI x human connection
  • Improbable
    Fractional, Commercial Strategy & Operations
    Improbable
    Jan 2025 - Current (1 year 6 months)
    AI native GTM Strategy & RevOps
  • Improbable
    COO, Chamber
    Improbable
    Jan 2025 - Dec 2025 (1 year)
    Building AI native GTM Strategy & RevOps x Finance: - Laying the foundation: GTM strategy fundamentals + revenue architecture - Getting the pipeline “right: email infrastructure/deliverability + data sourcing & list building - Orchestrating and personalizing at scale: Clay / Attio / Claude / Notion etc workflows + AI prompt engineering - Automating with modern tooling: signal-based prospecting + low-code automation (n8n/Make) + MCP/autonomous agents - Building RevOps x Finance: model and metrics Fractional role
  • Northzone
    Start up Advisor
    Northzone
    Jan 2024 - May 2026 (2 years 5 months)
  • TheyDo Journey Management
    Head of Strategy & BizOps; Legal
    TheyDo Journey Management
    Sep 2023 - Dec 2024 (1 year 4 months)
    The highest ranking Strategy&Ops executive, reporting into the CEO, member of the SLT, I lead a cross-functional team with mandate for driving commercial success through strategic problem solving, analytics, and operational excellence. I lead our growth through the Series A-B stages, covering: - company strategy & goals, - Revenue Operations (RevOps) and Pricing, - Strategic Partners, - GTM data, analytics & intelligence, - international expansion, - Strategic Finance, - Legal & Compliance
  • Operators Guild
    Chapter Lead, London
    Operators Guild
    Jan 2023 - May 2026 (3 years 5 months)
    OG Collective Brain leader
  • TheyDo Journey Management
    Head of Strategy & BizOps (RevOps, Finance, Data)
    TheyDo Journey Management
    Jan 2023 - Dec 2024 (2 years)
  • The Strategy Business Operations Hub
    Founder & fCOO advisor
    The Strategy Business Operations Hub
    Jan 2022 - Current (4 years 6 months)
    As the founder the SBO Hub, I bring the power of US-style strategy & operations to European Founders, C-suite execs, and investors. I work on the toughest, ambiguous, and high stakes questions. The outcome is to discover and unlock effective growth. Built on the back of more than a decade of strategy and business operations experience, spanning product, revenue, and expansion, I have taken on C/VP-level advisory projects for seed / series B start ups. Read about the methodology, and practises here: sbohub.substack.com Some key projects: - fractional COO - Stealth - Built Agentic operations for three companies, seed-Series B stage, using off the shelf tools, and eng - Series A healthcare startup, Nordics - RevOps and GTM tool stack - Se
  • The Strategy Business Operations Hub
    Founder & advisor
    The Strategy Business Operations Hub
    Jan 2022 - Current (4 years 6 months)
    I bring the power of US-style strategy & operations to European Founders, C-suite execs, and investors. I work on the toughest, ambiguous, and high stakes questions. The outcome is to discover and unlock effective growth. I seem to be known for bringing a strategic, analytical, systems-driven approach to building companies. The approach brings clarity, breaks down silos, and unlocks revenue growth. Most importantly, I put company over functions; analytics over ego; and outcomes over optics. Built on the back of more than a decade of strategy and business operations experience, spanning product, revenue, and expansion, I have taken on C/VP-level advisory projects for seed / series B start ups. Read about the methodology, and practises here:
  • RingCentral Events
    Strategy & Business Operations - Head of International Expansion
    RingCentral Events
    Jan 2021 - Aug 2022 (1 year 8 months)
    Driving the Strategy and Business Operations for international expansion: - GTM strategy, ops, org - direct and reseller motions - internationalisation and localisation across full product suite - G&A
  • WeWork
    Team Lead (EMEA), WeWork Labs, Investor Readiness Programs
    WeWork
    Jan 2020 - Dec 2021 (2 years)
    Lead start up Funding and Investor relations for start ups: connecting, advising and preparing WeWork start ups for investment - EMEA. Advising on GtM (Go to Market) and Strategy and Operations for start ups.
  • WeWork
    Manager (UK&I), WeWork Labs, GTM & Investment Readiness (Global Employee Award Winner, 2020)
    WeWork
    Jan 2019 - Dec 2021 (3 years)
    WeWork Labs - UK&I: Go to Market, Strategy and Business Operations Investor Relations, and Fundraising
  • Uber
    Manager, Strategy & Business Operations, UberExec & UberLux
    Uber
    Jan 2017 - Dec 2018 (2 years)
    Lead UberExec and Lux strategy in UKI
  • TBWAWorldwide
    Senior Manager, International Strategy
    TBWAWorldwide
    Jan 2012 - Dec 2015 (4 years)
    Lead NISMO global strategy (award winning); Micra launch (award winning); X-trail repositioning. TBWA's Young Lion representative at Cannes Lions Awards 2014
  • TBWAWorldwide
    Manager, International Strategy
    TBWAWorldwide
    Jan 2010 - Dec 2012 (3 years)
  • Publicis Groupe
    Associate, Account Management
    Publicis Groupe
    Jan 2008 - Dec 2010 (3 years)
    Digitization of advertising and comms practices
Education verified_user 0% verified
  • London Business School
    Master of Business Administration (MBA), Strategy, Strategy
    London Business School
    Jan 2016 - Dec 2018 (3 years)
    GMAT 700 (Math 98% percentile)
  • Dickinson College
    Bachelor of Science - BS, International Relations and Affairs, International Relations and Affairs
    Dickinson College
    Admitted to the school with one of two full tuition scholarships based on merit. Earned a BA towards my International Studies (IS) degree with Major GPA = 3.7. Member of the Sigma Yota Rho & Phi Beta Kappa Honour society. The only student to represent Dickinson at the Princeton Business Today conferences on Business Innovation in 2007 where 4000 students applied for 400 spots, predominantly occupied by Ivy League schools representatives. Independent Study, Washington DC, 2007 - studied the use of "New Media" (digital technology and social networks) in the presidential elections of 2008. Compared the two runners - Obama and McCain - on which networks they used, how they connected them, who they targetted and the type of information they sha
Awards verified_user 0% verified
  • J
    Judge, LBS Launchpad (start up program), 2020
    Apr 2020
    Judge of start-up businesses for the LBS Launchpad program, 1 of 3, alongside experienced investors from the likes of Google Ventures
  • W
    Winner, Global Employee Appreciation Award, 2020
    Jan 2020
  • M
    Winner, McKinsey Digital Challenge, 2017
    McKinsey
    Jan 2017
    Led a 5 person team to create innovative solutions for a travel company
  • “
    “Young Lion” Award Winner, Cannes Lions awards, 2014
    Jan 2014
  • W
    Top 5 Innovative products - The NISMO smartwatch, WIRED magazine, 2012
    WIRED Magazine
    Dec 2012
  • Effie awards
    Winner, Marketing Effectiveness award, Effie Awards France, 2012
    Effie awards
    Jul 2012
  • Dickinson College
    Recipient, Cum Laude, Dickinson College, 2008
    Dickinson College
    Jan 2008
    Sigma Yota Rho member
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