Gene Sieders

Head of Sales

Fleetio

Feb 2026 - Current (8 months)

I currently serve as Head of Sales, leading a team of sales leaders and sellers to grow and develop our sales organization. My focus is on building durable systems, developing sellers and leaders, and creating an environment where performance and careers compound over time.

In this role, I’m focused on:

Scaling the team in both size and scope

Building and developing strong frontline leaders

Creating repeatable, scalable sales systems

Partnering closely with key business stakeholders across the company

Driving consistent, sustainable revenue growth

My leadership style centers on execution, accountability, and building teams that perform today and endure long-term.

Sales Director – Enterprise Account Management

Motive

Jan 2025 - Feb 2026 (1 year 2 months)

As Sales Director for Enterprise Account Management at Motive, I lead a team of 5 managers and 40 Enterprise Account Managers and Strategic CSMs responsible for our largest, most complex customer relationships. I oversee a portfolio approaching $200M in recurring revenue, driving retention, cross-sell, and upsell across both the Enterprise and Strategic segments.

I was brought in to build and scale this function, develop leadership bench strength, and establish the operating model needed for long-term growth. My role centers on elevating customer value, strengthening commercial execution, and ensuring Motive shows up as a strategic partner for our customers.

Commercial Impact

Under my leadership, the organiz

Director Mid Market- Expansion

Motive

Jan 2024 - Jan 2025 (1 year 1 month)

Director of Mid-Market Expansion
In this role, I was tasked with standing up the Mid-Market Expansion team from scratch—a challenge I embraced with excitement and strategic focus. I built out the Mid-Market segmentation model, created scalable business and sales processes, and enabled the team with tailored upmarket sales practices. Additionally, I successfully hired and developed both Account Executives and Regional Sales Managers, ensuring the team was equipped to drive growth and deliver exceptional results.

This role represents the culmination of my passion for building high-performing teams and driving innovation in sales strategy. I was honored to step into this position following a promotion earned through exceptional

Commercial Sales Manager

Motive

Jun 2021 - Jan 2024 (2 years 8 months)

KeepTruckin is at the forefront of transforming the efficiency and profitability of America's trucking industry by building powerfully simple technology for fleets. We create inimitable experiences by tirelessly focusing on our end users. We've built one of the largest networks of over 50,000 connected commercial vehicles in the world, in hopes to connect the world's trucks and automate the world's freight.

Sales Leader

Novatech Inc

Mar 2020 - Jun 2021 (1 year 4 months)

Imagine spending less time managing the technology that powers your business. Now imagine tech as an investment- a direct return to your bottom line! Every day, Novatech makes this vision a reality in our ever-evolving world. Our Expert Guidance empowers businesses to increase productivity, lower costs, minimize risk, and drive growth. We're a singular partner you can depend on from consultation to design to implementation and support!
• Providing Managed IT Services
24/7 Helpdesk & Onsite Support
Network and Server Management
Desktop and Mobile Device Management
• Cyber Security Solutions
12 Layered Security
Managed Data Backup

VP Business Development

Technology Marketing Toolkit Inc

Aug 2018 - Mar 2020 (1 year 8 months)

2018 to Present: Vice President of Sales, Technology Marketing Toolkit, Franklin, TN
Recruited to lead strategy development, execution, and analysis of performance outcomes for Sponsorship Sales, Toolkit Sales, and the Sales Accountability Group. Coach, mentor, and train teams, including client-facing professionals, to ensure client satisfaction and success.
 Doubled revenue growth in the sponsorship channel in 18 months to $3.5M.
 Exceeded sales performance from 2018 to 2019 by $1.1M by adding staff, building up an inventory of event and non-event products, automating contracts, and streamlining workflow procedures.
 Create and manage P&L and sales performance reports.
 Recruit, train, and manage appointment

General Manager/Market Manager

YP The Real Yellow Pages

Nov 2007 - Jul 2017 (9 years 9 months)

★ Responsible for revenue growth across Georgia and Tennessee from the sale of SEM, online display, reputation management, digital marketing, and direct mail services.

★ Directs a team of managers supervising 75 sales professionals engaged in B2B sales, solution selling, and the promotion of tangible and intangible product sets.

★ Achieved and maintains penetration into the Service, Home Improvement, Plumbing, Heating, Insurance, Healthcare, Automotive Sales, and other consumer verticals.

★ Transitioned the top 400 client accounts off of traditional print services to digital advertising products.

★ Consolidated digital sales in the Nashville, Chattanooga, and Knoxville markets and directed local b

Area Sales Manager

Att

Jun 2002 - Feb 2007 (4 years 9 months)

★ Supervised 13 sales representatives driving sales of print and digital advertising across the metropolitan Detroit region.

★ Achieved and sustained $15MM in annual revenue.

★ Shattered revenue targets for print media, digital advertising, and direct mail sales, with average YOY revenue gains of 30%.

☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲
ABOUT AT&T

AT&T Inc. is a multinational telecommunications conglomerate, headquartered at Whitacre Tower in downtown Dallas, Texas. AT&T is the second largest provider of mobile telephone services and the largest provider of fixed telephone services in the United States, and also provides broadband subscription television services through DirecTV.

Damage Controlman Second Class

US Navy

May 1993 - Jan 1997 (3 years 9 months)

USS Normandy CG-60
Operation Provide Promise
Operation Deliberate Force
Operation Red Crown
Bosnia-Herzegovina
Served two tours in Bosnia-Herzegovina as the lead firefighting expert on board. Tasked to safeguarded maximum ship stability and enhance mission achievement capacity through a versatile and advanced skillset. Operated, repaired and maintained installed firefighting systems and chemical, biological, and radiological warfare defense systems and equipment. Executed emergency deck and hull repairs, performed maintenance of watertight closures, and ensured the operational effectiveness of all emergency management and damage control technology - at all times.

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Gene Sieders

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