Justin Mares

Investor

ICON

Sep 2024 - Current (2 years 2 months)

CEO + Co-Founder

Truemed

Aug 2022 - Current (4 years 3 months)

TrueMed allows health and wellness brands and providers to tap into the $150B in consumer tax-free funds.

Venture Partner

Long Journey Ventures

Jun 2022 - Current (4 years 5 months)

Venture Partner at Long Journey Ventures, a seed stage venture fund started by Cyan Banister + Lee Jacobs. At Long Journey we're focused investing in "magically weird" companies run by good humans who are building the future. If that's you, please get in touch!

Co-Founder

Surely

Feb 2021 - Current (5 years 9 months)

Co-Founder (incubated) and Board Member

Upside Financing

Jul 2020 - Nov 2022 (2 years 5 months)

Founded to do payment term extensions for CPG brands.

Upside was acquired by Ampla in November 2022.

H

Founder

HelpKitchen

Apr 2020 - Current (6 years 7 months)

HelpKitchen started in April 2020 as a non-profit response to the food security and COVID crisis. We connect food insecure individuals with partner restaurants and organizations that can get them fed, all covered by donor dollars.

HelpKitchen has raised $10mm+ that's gone directly towards feeding those in need and keeping restaurants in business.

Co-Founder

Perfect Keto

Sep 2016 - Current (10 years 2 months)

Co-Owner

FOMO

Mar 2016 - Jun 2022 (6 years 4 months)

Acquired in 2016, exited in June 2022 to a PE group after growing revenue more than 5x in 5 years.

Founder

Kettle Fire

Aug 2015 - Current (11 years 3 months)

Founded in 2015, Kettle & Fire is the leading, shelf-stable bone broth brand on a mission to make foods that nourish our bodies and the planet.

We're the largest bone broth brand in the country, and on a mission to build a better kind of food company.

Director of Revenue

Exceptional Cloud Services

Jan 2013 - May 2014 (1 year 5 months)

In charge of sales, marketing and some product strategy at Exceptional Software, the company behind Airbrake.io, Exceptional.io, RedisToGo and Ranger.io.

Exceptional Cloud Services was acquired by Rackspace in March 2013.

Course creator and marketer

AppSumo

Apr 2012 - Sep 2012 (6 months)

Built two courses for Appsumo, helped market them and brought on freelance course creators.

T

Co-Author

Traction Book

Mar 2012 - Current (14 years 8 months)

Traction Book is a startup guide to customer acquisition.

C

Co-founder

CloudFab

Jan 2011 - Mar 2012 (1 year 3 months)

Cloudfab was an online platform for creating 3D printed products. The company's innovative auto-quoting system and distributed manufacturing capability lead to an acquisition in early 2012.

At Cloudfab, I was responsible for normal company operations. I also worked on building a sales process and contacting prospective customers. I was also responsible for online marketing, where I used various ad platforms and email marketing to drive sales (over 700% in two months), as well as social media engagement. I sourced three new manufacturing suppliers and 6 new 3D printing materials.

Founder

RoommateFit

Sep 2010 - Mar 2013 (2 years 7 months)

Roommatefit provides personality-based engagement tools and roommate matching to colleges and universities.

As founder, I took the company through the customer development process, from idea to initial customers. I assembled a top team, including an industry-expert psychology Ph.D., and developed an algorithm-based software product. Roommatefit was accepted into both a Carnegie Mellon University startup accelerator program and Alphalab, a Pittsburgh startup accelerator and member of the TechStars network. It totally failed tho.

Corps Member

Jumpstart

Aug 2009 - Apr 2010 (9 months)

Jumpstart's goal was to close the literacy gap between low-income and high-income children entering 1st grade.

As a corps member, I spent over 300 hours helping children from lower income communities in the Pittsburgh area improve their literacy, reading and comprehension skills.

About

Detail

Timeline

Résumé

Justin Mares

About

Detail

Behavioral traits