Associate - Product Planning and Strategy Group
Fluke Corporation
Jun 2015 - May 2016 (1 year)
Serve as an internal consultant providing analytical support for strategic projects to key business development and product management stakeholders. Own and deliver economic and business reporting, experiment testing, statistical analysis, market sizing, segmentation models, and voice of customer (VOC)
Analyze acquisition targets for strategic investment purposes as part of the corporate marketing and strategy team.
Test adjacent market and product opportunities through analyses of in-person VOC and end-user surveys
Engage operations, category management, and product management to deliver strategic insights on new products, markets, and customer segments