Llibert Argerich

Advisory board member

iVisa

Jan 2026 - Current (10 months)

Advise the leadership team on company strategy, operating priorities and long term value creation, drawing on deep experience scaling consumer technology businesses. Serve as a thought partner on execution, tradeoffs and building an organization that can grow responsibly and profitably.

Executive Advisor

Vumedi

Oct 2024 - Current (2 years 1 month)

Chief Marketing Officer

Thumbtack

Jul 2023 - Current (3 years 4 months)

Thumbtack is a technology company helping millions of people confidently care for and improve their homes. Our homeowners get personalized guidance on what to do and when to do it, as well as who to hire from our growing community of 300,000 local service businesses. Every day in every county of the U.S., people turn to Thumbtack to complete small fixes, routine maintenance, and major improvements. With over 10 million 5-star projects and counting, we empower homeowners to take control and local businesses to grow. Accomplish more with Thumbtack.

My role is to set the growth strategy, establish the operating standards and be accountable for results. That includes brand, marketing and communications and the growth agenda across pr

Senior Vice President Marketing

Udemy

Aug 2020 - Aug 2023 (3 years 1 month)

Udemy is the leading global marketplace for teaching and learning, connecting millions of students to the skills they need to succeed.

Udemy has: 40M Learners, 70K Instructors, 155K Courses, 480M Course enrollments, 115M Minutes of video, 65+ Languages, 7,000+ Enterprise customers, 80% of Fortune 100 companies trust us for employee up-skilling

Key responsibilities:
- Responsible for the consumer business (D2C) P&L.
- Definition and execution of Udemy's consumer strategy.
- Directly manage a team of 80+ marketers and oversight of $XXXm in Marketing budget
- Business expansion and growth: Geos, Products and Services, Strategic Partnerships
- Consolidate Udemy as a household brand in the lear

VP Marketing

Udemy

Jun 2018 - Aug 2020 (2 years 3 months)

Responsible for the end to end marketing strategy and execution for Udemy's marketplace business on both supply and demand side.
• Reporting directly to the CEO, accountable for the overall revenue generated by the marketplace business: acquisition and retention.
• Leading a team of 40+ marketers across the full marketing spectrum, paid acquisition, SEO, CRM, pricing, promotions, brand and creative.
• Manage large multi-million dollar budget with aggressive ROI targets.
• Define all elements of Udemy’s marketing strategy, including: target customer, value proposition, messaging strategy, promotional strategy, media mix, brand, etc.
• Own the execution of the strategy across all channels and the full lifecycle of our

Global Director, Performance & Digital Marketing

ebay

Jan 2017 - Jun 2018 (1 year 6 months)

• Engage users at any stage of their purchase lifecycle from Awareness and Consideration down to purchase and loyalty with the goal of increasing transaction velocity, customer profitability and active buyer growth.
• Build a global digital marketing platform that leverages technology, data and science to deliver personalized content & product recommendations to millions of users across multiple digital channels and geographies.
• Accountable for high double digit growth in revenue and active buyers on Social (Facebook, Instagram, Pinterest, YouTube, Snapchat), Display (DSP and direct publisher integrations), App Downloads (Google UAC, Apple Search, FB MAI...) and Dynamic Video channels globally.
• Develop and grow a global

Global Director, Social & Influencer Marketing

ebay

Jan 2015 - Dec 2016 (2 years)

• Build social channels into a large, sustainable source of traffic and Revenue for eBay across 8 countries: US, UK, DE, AU, FR, IT, ES, CA.
• Build a Global Network of Influencers, Premium Publishers and Communities to create great sharable and shoppable content for ebay.
• Lead the growth of high ROI paid advertising and social channels by building scalable programmatic solutions.
• Leverage our more than 165 million users to develop and deliver an effective strategy to drive earned traffic and sales through social channels & Content Distribution.
• Lead and develop a large team of Social and Content experts (20)
• Manage a Global multi-million Dollar budget.
• Oversee the design of a more social and socially

Head of Retail & Integrated Marketing EU

ebay

Dec 2013 - Jan 2015 (1 year 2 months)

• Lead & develop a team of high performing Marketing managers.
• Manage the PAN-EU Integrated Marketing Budget +$10M.
• Responsible for developing and leading Strategic Pan-European integrated Marketing
campaigns with focus on Retail and Vertical Marketing (Fashion, Electronics, Home &
Garden, Motors).
• Guide the implementation and delivery of all Marketing plans across offline and online
Marketing channels.
• Develop a culture of cross functional collaboration with the broader marketing org
(channel specialists) but also the broader EU organisation (retail promotions, merchan- dising, Business development, finance...)

Sr. Manager, Mobile Marketing Europe

ebay

Mar 2012 - Dec 2013 (1 year 10 months)

• Initiate, lead and execute a comprehensive European wide cross channel mobile marketing strategy & plan through cooperation with external agencies, internal marketing channel operators and other partners.
• Ownership of a +$10M Budget across Marketing and Partner relations.
• Be accountable for achieving growth targets in awareness, consideration and usage of eBay’s mobile products in Europe.
• Be a thought leader within the marketing organisation on how eBay should formulate and scale its presence in mobile media.
• Lead the OEM partnerships management function in Europe, focussed on account management of existing & new partners.
• Manage and develop 2 direct reports responsible for the Mobile Marketing Channel &

Manager, Strategic Marketing & Brand (Hard Goods EU)

ebay

Jan 2011 - Mar 2012 (1 year 3 months)

• Develop annual and quarterly vertical marketing plans, inclusive of marketing objectives, target customer insight, key messages, marketing mix and detailed campaign strategies.
• Partner with Market Research and Analytics to develop target segment profiles and identify research needs.
• Partner with eBay’s Marketing Channel teams to develop detailed campaign plans.
• Manage marketing budget for all both Verticals marketing activities.
• Track progress across all cross-functional team members to ensure on-time delivery of campaign elements.

International Marketing Manager

ebay

Jun 2010 - Jan 2011 (8 months)

Coordination of Internet Marketing activities across European Markets.

Head of Marketing

Expedia Group

May 2008 - Jun 2010 (2 years 2 months)

Head of Marketing for Expedia Emerging Markets:
Netherlands, Spain, Norway, Denmark, Sweden, Ireland & Belgium.
Marketing Planning and Operations management across channel mix, above and below the line.
Media planning for TV, press, OOH, Radio campaigns.

Marketing Manager

Expedia Group

Aug 2006 - May 2008 (1 year 10 months)

Marketing Manager for Expedia Netherlands, Ireland and Belgium as well as Hotels.com EMEA.
Agencies management, operational execelence. SEO, SEM, Affiliates, Banners campaign management and hands on execution.

i

Marketing Executive

ipoints

Jan 2005 - Jan 2006 (1 year 1 month)

Affiliation, loyalty scheme, traffic monetisation, newsletters.

T

Product marketing analyst

Technologias y Sistemas de informacion sl TSI

Jun 2003 - Jul 2005 (2 years 2 months)

B2B trade marketing. Inventory management. Website content management.

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Llibert Argerich

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