Mark Power

Mark Power

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Founder & Chief Engagement Officer
Newport Beach, California, United States

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Résumé

Jobs verified_user 0% verified
  • LiveCraft
    Founder
    LiveCraft
    Jun 2021 - Current (5 years 1 month)
  • Podean
    Founder & CEO
    Podean
    Jan 2019 - Current (7 years 6 months)
  • Podean
    Founder & Chief Growth Officer
    Podean
    Jan 2019 - Current (7 years 6 months)
  • Reprise Digital
    Managing Director, Growth
    Reprise Digital
    Oct 2017 - Sep 2018 (1 year)
    Responsible for all new business and growth related activity across Reprise Media, the global performance digital marketing agency within IPG Mediabrands. Building partnerships and leading major strategic initiatives across ecommerce, blockchain, digital transformation and digital media innovation, including leading the launch of IPG's Amazon Center of Excellence.
  • A
    Managing Director, USA
    Ansible
    Nov 2015 - Dec 2018 (3 years 2 months)
    Ansible is a global mobile media and marketing agency, delivering innovative marketing solutions that engage mobilized individuals with brand experiences at scale. The agency's success is reflected by our recognition as the most awarded mobile agency in the world, including Mediapost's Automotive Digital Agency of the Year that we were awarded in 2017. Ansible is part of IPG Mediabrands, a division of Interpublic Group (NYSE: IPG).
  • Concep
    Founder & Non-Executive Director
    Concep
    Jul 2012 - Jun 2017 (5 years)
  • Concep
    Founder and CEO
    Concep
    Jan 2003 - Sep 2012 (9 years 9 months)
    Founder and CEO at Concep. With the help from a great team, grew Concep from a couple of guys working in a flat in West London to providing digital and mobile marketing solutions to over 250 of the world's most progressive B2B, professional and financial services firms from offices in London, New York and Sydney.
Education verified_user 0% verified
  • The Institute of Direct and Digital Marketing
    Diploma in Direct and Digital Marketing (London
    The Institute of Direct and Digital Marketing
    Jan 2001 - Dec 2002 (2 years)
  • QUT Queensland University of Technology
    Marketing, Business Marketing
    QUT Queensland University of Technology
    Jan 1995 - Dec 1998 (4 years)
  • Queensland University of Technology
    Marketing, Business Marketing
    Queensland University of Technology
    Jan 1995 - Dec 1998 (4 years)
Publications verified_user 0% verified
  • Amazoncom
    Amazon for CMOs: How Brands Can Achieve Success in the New Amazon Economy
    Amazoncom
    Sep 2019
    Contributor Written by Amazon experts Kiri Masters and Mark Power, Amazon For CMOs is the ultimate strategic resource for senior marketing and retail executives navigating the Amazon imperative.
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    Amazon For CMOs
    Sep 2019
    Amazon has now become a priority for most companies but many brands are late to the party, scrambling to create sustainable long term strategies for success. The challenge is that Amazon is highly complex, proving difficult for CMOs & senior executives to navigate. It's no longer just an online retail marketplace, it is also a formidable marketing platform and its growing set of properties, content, and innovations are becoming embedded across modern culture and society. This groundbreaking book will help you understand how Amazon is changing not only how products are distributed to customers, but how Amazon in now evolving into a full funnel closed loop marketing platform. To succeed on Amazon now requires an integrated approach that invol
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