Senior Marketing Analyst - Online Campaigns
Shopee
Jul 2021 - Jan 2025 (3 years 7 months)
- Prepares reports on campaign performance, including post-mortem analyses on initiatives and weekly performance tracking.
- Collaborates and coordinates with other marketing functions and key stakeholders to ensure role out of new campaigns are successfully launched from planning to execution.
- End to end project owner from planning to execution for the ff. campaigns: 4.4 SpayLater, Seller-defined Shipping Fee (SDSF), Luzon XTRA, XTRA.
- Creates campaign calendar to ensure deliverables are met within a certain timeframe.