Ellyn Kranc

I'm a growth-focused marketing leader who builds demand generation and revenue-driving strategies leveraging digital marketing channels. I am experienced in B2B, B2C, early-to-mid-stage start-ups and SaaS and I thrive in organizations where I can solve difficult problems to impact the bottom line. I've built teams that have driven millions of dollars in pipeline and revenue on a quarterly basis and managed budgets exceeding $5M annually.

My background is in performance marketing strategy, as I got my start in marketing doing SEM and Paid Social for an ecomm agency. As I have grown I've expanded my expertise to include Web Strategy, Social Media, Email, Webinars, as well as additional performance channels like Programmatic, OTT, and content syndication. With this channel expertise, I've developed digital-first demand generation and brand awareness strategies that drive year over year growth, even during "unprecedented times." I also have experience with M&A, being on both the acquiring and acquiree sides of the table.

I am passionate about leading teams that get excited about driving results for the business while also championing personal growth and development. I believe a team should be greater than the sum of its parts and that leaders are responsible for creating space for that magic to happen.

CliftonStrengths Top 5: Achiever | Learner | Analytical | Restorative | Significance