Tenny Pearson

Senior Director, Global Brand Marketing

Cisco

Sep 2025 - Current (11 months)

I set the global brand strategy and vision for Cisco as we position ourselves as the critical infrastructure for the AI era. I define how the Cisco brand shows up in the world — from global campaigns to flagship experiences — and lead a team of brand, creative, and operational experts who execute against that vision. * Own the end-to-end brand strategy: from positioning and identity through global campaigns and activations. * Shape how the Cisco brand is experienced at flagship events including Cisco Live, GSX, and Partner Summit — turning them into global stages for storytelling, trust, and customer connection. * Direct a center of creative excellence, setting the standards for strategy, design, and creative operations at scale. * Make

Director, Global Brand Marketing

Cisco

Mar 2022 - Sep 2025 (3 years 7 months)

I played a pivotal role in modernizing and transforming Cisco’s brand, setting the stage for its current evolution as the critical infrastructure for the AI era. I established the frameworks, creative standards, and brand experiences that enabled Cisco to operate with greater consistency, impact, and scale. * Defined and implemented global brand frameworks — including tiered campaign models and updated identity systems — that raised the creative bar across markets. * Directed how the Cisco brand was experienced at flagship events including Cisco Live, GSX, and Partner Summit, building consistent global expressions that connected strategy to experience. * Championed cross-functional brand initiatives, shaping major launches, executive sto

Managing Director, Interim

mh

Feb 2021 - Feb 2022 (1 year 1 month)

Brand and Creative Marketing Consultant

freelance

Nov 2018 - Jan 2021 (2 years 3 months)

Managing Director

Arnold Worldwide

Dec 2016 - Oct 2018 (1 year 11 months)

Group Business Director

The Barbarian Group

Oct 2014 - Dec 2016 (2 years 3 months)

New Business Development, PepsiCo, Pepsi North American, Pepsi Global, Tropicana, Bacardi, Etihad Airways

Group Account Director

Droga

Jan 2013 - Apr 2014 (1 year 4 months)

Spotify, PUMA, Glaceau Smartwater, Kraft Athenos, Kraft Cracker Barrel, new and organic business development

Managing Partner, Group Account Director

Gotham Inc

Apr 2011 - Jan 2013 (1 year 10 months)

MAM USA, Happy Family Organic Superfoods, Newman's Own, Best Western International, Hitachi, American Heart Association, National Highway Traffic Safety Administration, Lufthansa, Chobani Greek Yogurt

Strategic Business Director

BBH New York

Aug 2008 - May 2011 (2 years 10 months)

Unilever: Vaseline, British Airways, IAC/InterActiveCorp: Match.com, new business development

Account Director

Amalgamated

Jan 2008 - Aug 2008 (8 months)

Big Lots, Procter & Gamble: Clear Blue Easy, TruTV

Account Manager

Goodby Silverstein Partners

Apr 2002 - Dec 2007 (5 years 9 months)

Comcast Cable Corporation, GM: Saturn, Nestle: Haagen-Dazs, California Coastal Commission, new business development

Account Manager

Eleven Inc

Aug 2000 - Mar 2002 (1 year 8 months)

Williams-Sonoma, Inc, Phillips Oral Healthcare: Sonicare, Kodak, Alliant Partners

Account Manager

Publicis

Jan 1998 - Jul 2000 (2 years 7 months)

General Motors: Saturn

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