Karina Arzola
About
Detail
Digital Marketing Strategist | Material Engineer | Freelancer
Venezuela
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Full-time jobs
Résumé
Jobs
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Content AnalystUeni LtdFeb 2024 - Current (2 years 9 months)- Content Team ManagerEl Taller StudioMay 2021 - Apr 2024 (3 years)
- Estratega de Marketing digital - Asesor SEO - Gestión de WordpressfreelanceJan 2020 - Apr 2024 (4 years 4 months)
- Coordinador de Mercadeo al CanalInstituto InternetJun 2018 - Dec 2019 (1 year 7 months)1. Manage direct channels, providing support and constant monitoring.
2. Manage the website for direct channels.
3. Participate in the development of content for channels, both on the website and in social networks and email.
4. Support attention to the students in attendance.
5. Analyze and present analysis of the management indicators - Product AnalystPoliolefinas Internacionales POLINTERFeb 2015 - Jun 2018 (3 years 5 months)1. Collect information for market studies, by consulting specialized information sources, and the use of quantitative and qualitative methods, in order to have reliable and valid data that allows obtaining relevant information in market research, previously defined by the Marketing Management.
2. Performs statistical analysis applied to market research to determine trends, describe behaviors, identify and describe market segments, in accordance with the research objectives defined by the Marketing Management.
3. Analyze the information on the volumes of consumption, sales prices, and other relevant information of the customers, to compare it with the sales goals, and thus facilitate the evaluation of the marketing stra
Education
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- SEO: del concepto a la ejecución, Marketing digitalInstituto InternetJan 2018- Identificar las distintas acciones a aplicar para mejorar el posicionamiento orgánico.
- Utilizar herramientas para la elaboración del diagnóstico SEO.
- Identificar principios de redacción basados en la optimización para motores de búsqueda.
- Distinguir las diferentes estrategias SEO aplicadas a un blog o sitio web.
- Reconocer la importancia del posicionamiento orgánico para un blog o sitio de una marca. - Diploma of Digital Marketing Management, Digital MarketingInstituto InternetJan 2018
- Specialization in Marketing Management, Marketing / Marketing ManagementUniversidad Simón BolívarJan 2017 - Jan 2019 (2 years 1 month)
- Basic course of Digital Marketing, Marketing researchIAB SpainJan 2017
- Material EngeeneringUniversidad Simón BolívarJan 2005 - Jan 2013 (8 years 1 month)
Publications
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- JDiseño de moldes para fabricación por rotomoldeo de dispositivos medicosJan