Eyal Engel
About
Detail
Vice President of Technical Product Marketing
New York, United States
Résumé
Jobs
verified_user
0% verified
Vice President of Product MarketingCyeraSep 2025 - Current (1 year 2 months)Established a new product marketing operating model and led the creation of NPI process, GTM sales plays, “The Landing” product innovation video series, and the Cyera Demo Hub.
Grew the team from 4 to 13 across product marketing, solution marketing, tech alliances marketing, and competitive intelligence.- Director of Product MarketingDatadogOct 2024 - Sep 2025 (1 year)Led GTM planning and execution for Datadog’s APM, Software Delivery, LLM / AI Observability, and Data Observability categories.
- Senior Group Manager, Product MarketingDatadogMar 2023 - Nov 2024 (1 year 9 months)Led product marketing for Datadog's APM, Software Delivery, and Cloud & Application Security product categories. Other areas of focus include: analyst briefings, inquiries, and vendor evaluations (e.g. Gartner MQ); Cross-product messaging; AWS re:Invent planning and messaging; Datadog's sales framework; Upsell initiatives; Competitive Intelligence; Product Marketing process creation and documentation
- Senior Manager, Product Marketing (Team Lead)DatadogSep 2021 - Mar 2023 (1 year 7 months)Led product marketing for Datadog's APM and Software Delivery product categories
- Product Marketing ManagerDatadogJul 2020 - Sep 2021 (1 year 3 months)Led GTM, messaging, positioning, sales enablement, and competitive intelligence for Datadog APM, a leader in the 2021, 2022, and 2023 Gartner Magic Quadrant.
- MBA CandidateCornell TechMay 2019 - May 2020 (1 year 1 month)• Citi Global Markets – worked with a cross-functional team to build a digital, data-driven product that predicts and understands client demand and refines profitability
• AB InBev – led a multidisciplinary team to build a smart pantry system and improve the way CPG firms engage with customers
• Volunteering: Student Ambassador, K-12 Initiative - TProduct Manager, Startup LabThe Center for Advanced Hindsight at Duke UniversityJan 2016 - Jan 2017 (1 year 1 month)Worked with ÜBank, a fintech building an automatic micro-saving product (www.ubankapp.com)
• Managed product roadmap and drove the creation and launch of different features, leading a cross functional team of software engineers, behavioral scientists, and a designer using Agile
• Designed and implemented a proof-of-concept with 600 Banco Santander customers to demonstrate product’s advantage over traditional saving products; defined and monitored KPIs, built a business case and presented to co-founders, resulting in two long-term contracts and $100k in seed funding
• Increased conversion rates by 25% by analyzing six months of use - Co-founder & Lead Android DeveloperTrippinJan 2014 - Jan 2015 (1 year 1 month)Trippin' was a mobile platform for discovering new places and planning tailored global leisure travels based on shared user trips.
• Oversaw product development from concept to launch, defined user stories, and managed product roadmap based on user feedback; launched MVP after six months and achieved 20% MoM user growth
• Built and launched Android app, integrated external APIs, and collaborated with the backend team - Staff Sergent, The Interdepartmental College for CommandIsrael Defense ForcesFeb 2004 - Dec 2006 (2 years 11 months)• Awarded “Excellent Athlete” status by Israel Defense Forces (top 5% of all Israeli athletes)
• Managed procurement activities worth $400K, leading all supplier negotiations and reducing overall costs by 15% - Professional Basketball PlayerBSL Israel Basketball Super LeagueJan 2003 - Jan 2015 (12 years 1 month)• Led four championship winning teams as team captain and selected three times for annual first team by head coaches and sports reporters (top 3%)
• Captained Israel’s national youth team in European championships and finished as top scorer
• Co-founded a basketball club’s girls department; presented long-term plan to key stakeholders, secured financing, enlisted eight partner schools, and recruited 35 teens; club is now 120-girls strong
Education
verified_user
0% verified
- Master of Business Administration - MBACornell TechJan 2019 - Jan 2020 (1 year 1 month)
- Master of Business Administration - MBACornell Johnson Graduate School of ManagementJan 2019 - Jan 2020 (1 year 1 month)
- Bachelor of Science (BSc, Computer ScienceThe Academic College of TelAviv YaffoJan 2012 - Jan 2015 (3 years 1 month)
Projects (professional or personal)
verified_user
0% verified
- SSnakes And Ladders Web ApplicationSnakes and Ladders game web application.
Server side (game Logic & servlets) was programmed in Java.
Client Side was programmed in HTML5, CSS, JavaScript, JQuery and Ajax.
Code is available on GitHub: http://www.github.com/eyal247/snakesandladderswebapp - ttrippin'A native Android mobile application that enables its users to plan, document, and share their travels around the world, based on others’ travels and through an interactive Google map.
Client side was programmed in Java using Android SDK in the Android Studio IDE (including group work on GitHub). Server side was programmed in node.js.
Database was saved in MongoDB.
Available to download on Google Play (link above).
Code is available at: www.github.com/eyal247/trippin
Awards
verified_user
0% verified
- IComputer Science B.Sc - Dean's ListIssued by The Academic College of Tel AvivYaffoTop 5% Dean's List for academic excellency.
- ICommunications B.A. - Magna Cum LaudeIssued by The Interdisciplinary Center IDC Herzeliya IsraelTop 2% of class.