Jonathan Martinez

Chief Claude Officer

Claude Marketers

Mar 2026 - Current (4 months)

Teaching Claude to the next generation of AI marketers. Visit at https://claudemarketers.com/

E

Advisor

Egg Health Holdings

Jan 2025 - Current (1 year 6 months)

Egg Health is a marketing and technology partner for healthcare practices.

Mentor

Techstars

Sep 2024 - Current (1 year 10 months)

Mentor for Techstars founders in the University of Southern California cohort.

Co-Founder

GrowthPair

Aug 2024 - Current (1 year 11 months)

Helping startups hire top offshore marketers while saving them 80% on payroll. Co-founded with Alex Lieberman (Founder of Morning Brew). Backed by Demand Curve, Fiat Ventures, Chase Dimond & Sean Ellis.

Founder

GrowthPair

Mar 2024 - Current (2 years 4 months)

Helping startups hire top global marketers while saving them up to 84% on payroll. Backed by Alex Lieberman (founder of Morning Brew), Sean Ellis, Chase Dimond, Demand Curve & Fiat Ventures.

Co-Founder (Acquired)

Berry Virtual

Jul 2022 - Dec 2023 (1 year 6 months)

Berry Virtual helps businesses build offshore teams without having to worry about recruiting, staffing, training, performance monitoring, global payments and benefits. • Scaled business from 0 to $3.5M annual recurring revenue and 40 employees completely bootstrapped • Built entire marketing function including tech stack, paid channels, lifecycle, social, partnerships, etc • Led our team through a successful and strategic exit in December 2023 to Legal Soft Inc.

Growth Marketing Lead

Coinbase

Dec 2021 - Jul 2022 (8 months)

Coinbase is the #1 cryptocurrency exchange in the U.S. with the mission of increasing economic freedom in the world. • Growth team responsible for the award-winning 2022 Superbowl floating QR code ad • Many impactful growth marketing initiatives including the launch and scale of TikTok from scratch, landing page CRO experimentation, influencer activation, etc

Columnist - Growth Marketing

TechCrunch

Jun 2021 - Sep 2023 (2 years 4 months)

Growth Marketing Lead

Uber

Jan 2021 - Dec 2021 (1 year)

Uber provides ride-hailing, food delivery, package delivery, couriers, and freight transportation. • Focused on the growth and expansion of Rider international markets in LATAM and EMEA while ensuring stronghold in the U.S. • Launched global initiatives testing lifecycle + paid acquisition duo, Meta dynamic ads for local, promo pricing propensity & more

Growth Marketing Manager

Uber

Jan 2021 - Dec 2021 (1 year)

Uber provides ride-hailing, food delivery, package delivery, couriers, and freight transportation. • Focused on the growth and expansion of Rider international markets in LATAM and EMEA while ensuring stronghold in the U.S. • Launched global initiatives testing lifecycle + paid acquisition duo, Meta dynamic ads for local, promo pricing propensity & more

User Acquisition Manager

Postmates by Uber

Oct 2019 - Jan 2021 (1 year 4 months)

Postmates was the first food delivery player in the US and transformed the way local goods moved around a city. • Growth team that led two funding rounds totaling $400M and successful acquisition from Uber • Scaled (10x) and managed 7-figure monthly budget across multiple paid channels (Facebook, Instagram, Google AdWords, Twitter, Snapchat and more) • Designed our budget allocation model which determined how we distributed monthly budget using various metrics and signals • Onboarded new acquisition partners (set them up via GTM, singular and various internal tools) and continued to maintain relationships with account managers • Set up our entire mobile app install integration via AppsFlyer, mParticle & Amplitude as well as managed all chan

Senior User Acquisition Analyst

Postmates Inc

Jan 2019 - Sep 2019 (9 months)

Growth Advisor

We Dream Worlds

May 2018 - Jul 2019 (1 year 3 months)

We Dream Worlds builds music experiences that excite audiences while giving back through the power of music. Led digital marketing efforts for non-profit We Dream Worlds.

User Acquisition Analyst

Postmates Inc

May 2018 - Dec 2018 (8 months)

Growth Intern

Chime

Jan 2018 - May 2018 (5 months)

Smarter banking for the mobile generation. Most valuable consumer fin-tech company. • Acquisition at $1MM+ ad spend across Google AdWords, Facebook, Instagram and Snapchat • Developed YouTube strategy with creation of new video content and influencer outreach

Growth Intern

Stockpile

Sep 2017 - May 2018 (9 months)

Stockpile (which raised $45M from Sequoia Capital & Fidelity) is the easiest way for beginners, including kids and millennials, to learn about stock, invest in stocks or to gift stocks. ∙ Managed ~$500,000/mo in ad spend on Google UAC, AdWords, Facebook Ads and more • Creative testing on all channels- driving direction for iterations to improve CTR/CVR/CPA ∙ Optimized existing campaign structure/targeting and achieved 52% lower CPAs ∙ Analysis and reporting of key metrics via internal BI tools for executive team

Digital Marketing Intern

Kurbo Inc

Jun 2017 - Dec 2017 (7 months)

Kurbo (acquired by Weight Watchers) is a mobile app that features personalized coaching to help millions of overweight children get their weight under control. • Developed campaign structure on AdWords & Facebook ad platforms • Achieved 45% increase in downloads while also lowering CPA 30% • Keyword analysis, website optimization and content creation for SEO • Set tracking pixels up and performed A/B split tests to various landing pages • Various other digital marketing tasks including ASO, social, lifecycle

Partner

YouTube

Aug 2008 - Feb 2015 (6 years 7 months)

A passion project while in high school — my tech YouTube channel earned multiple awards while achieving 50,000+ subscribers and 40M video views across 700 videos.

Jonathan Martinez

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