Marketing Copywriter and Content Strategist with extensive experience in EdTech, B2B marketing, educational brands, and digital campaigns. Skilled in crafting conversion-focused copy for social media, paid media, newsletters, email, and WhatsApp flows, while also developing editorial strategies, brand voice guidelines, and content narratives across multiple channels. Strong background in journalism, audiovisual production, and performance analysis, with a proven track record in driving audience growth, engagement, lead generation, and sales.CORE SKILLSCopywriting, Conversion Copywriting, Social Media Copy, Paid Media Copy, CRM Copy, Email Marketing, Newsletter Writing, Brand Voice, Tone of Voice, Content Strategy, Editorial Planning, SEO Content, B2B Content Marketing, Lead Generation Content, Campaign Copy, Video Scripts, Performance Analysis.Portfolio:
behance.net/carolmusskopfLocation: Brazil | Available for remote roles
