Luis Daniel Rodriguez

Lead Research Practitioner

Trellix

Jan 2022 - Current (4 years 8 months)

User Experience Researcher

FireEye, Inc.

Jul 2019 - Current (7 years 2 months)

• Transforming user research activities into formalized tools and processes (ResearchOps) by establishing and promoting worksheets, templates, workshops, best practices of interviewing and writing surveys through weekly “Research Clinics” for UX and product teams • Eliminated collection of long research documents and established a Customer Insights repository made up of qualitative data from observations and inferences that were easily indexed and searched (Airtable) • Began process of UX Design team acquiring a deep understanding of the problems needed to be solved by users through evidence-based collection techniques, looking for correlations of data and set a foundation for quantitative research tools (Gainsight) • Nurtured relationships

User Experience Designer

American Psychological Association

Jul 2015 - Jul 2019 (4 years 1 month)

• Introduced collaboration tools to promote new opportunities in existing products and services like a personal assistant for PsycINFO research alerts, built trust with product managers over time and became trusted advisor to meet strategic goals • Established practice of design workshop prerequisites for projects and promoted a “UX before UI” mindset before any coding or design work is performed on projects to identify customer needs whether they are APA members, college students, clinical researchers or consumers Show less

User Experience Designer

Favor TechConsulting, LLC (FTC)

Jan 2014 - Jul 2015 (1 year 7 months)

• Lead UX/Business Analysis for Project Management software with a Learning Management Module for the Department of Veterans Affairs with contextual inquiry and regular user interviews

B

User Experience Designer

Berico Technologies

Feb 2013 - Jan 2014 (1 year)

• Designed a Big Data search responsive application for U.S. intelligence community with a focus on simplifying difficult user workflows

U

User Experience Designer

Sep 2012 - Jan 2013 (5 months)

• Introduced usability testing and iteration workflows to define the user experience of an LMS system and presented demos to McGraw Hill executives.

U

UX/UI/Product Consultant

Jun 2011 - Current (15 years 3 months)

S

Senior User Experience Designer

Jul 2010 - Sep 2012 (2 years 3 months)

• Researched and coded UI prototypes for US Courts case management system and learning product

Web Developer

University of Miami

Jun 2006 - Jul 2010 (4 years 2 months)

Web Developer

Powertek Corporation

Feb 2005 - Jun 2006 (1 year 5 months)

Multimedia Designer/Developer

Wiley

Feb 2003 - Feb 2005 (2 years 1 month)

t

Web Designer

the Diversity Channel

Jan 2001 - Jan 2003 (2 years 1 month)

Web Graphic Artist

Univisión

Jan 1999 - Jan 2001 (2 years 1 month)

Luis Daniel Rodriguez

About

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