I'm a Social Media & Influencer Strategist with 8 years of experience building content ecosystems, creator programmes, and platform strategies across APAC and MENA.At Wego, I work across social media strategy, influencer marketing, paid and organic campaigns, platform growth, B2B communication, and cross-functional campaign planning. My work has contributed to 225M+ video views, 51.4M+ influencer-led views, 1.7B+ engagements and video plays, and 28K+ app installs.I specialise in turning social media into a business asset through creator partnerships, platform-native storytelling, performance analysis, and AI-enabled workflows. My experience spans Instagram, Facebook, LinkedIn, YouTube, Snapchat, X, Meta Ads, Snapchat Ads, and creator-led campaigns. I believe great social media is ultimately brand-building — every piece of content shapes how an audience sees, feels, and remembers a brand.I'm open to connecting with teams building meaningful brand, content, and creator-led growth across global markets.