Product Partnerships and Strategic Planning Team Lead
Instagram
Apr 2017 - Apr 2021 (4 years 1 month)
Led GTM planning for all products impacting creators and media organizations.
Product areas my team supported: Creator monetization, video, influencer marketing, public policy, trust & safety, social good, content policy, and COVID-19 response efforts.
The partnerships team at Instagram manages relationships with key global partners across digital, sports, fashion, lifestyle, entertainment, and news. My team's role is to represent Instagram's 10K+ partners across these products, ultimately driving real business value for both Instagram and our creators.
Key responsibilities:
- Shape product roadmaps based on the needs and behaviors of our largest and most influential partners, while also overseeing the ways we measure trends, partner