Kelsey Pfeffer
About
Detail
Executive Communications, CTO at Atlassian
California, United States
Résumé
Jobs
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Executive Communications, Chief Technology OfficerAtlassianNov 2022 - Current (4 years)- Fitness InstructorEquinoxAug 2021 - Current (5 years 3 months)
- Head of Integrated CommunicationsSAPFeb 2021 - Nov 2022 (1 year 10 months)Led internal and external communication for the West and Midmarket businesses and leaders at SAP, North America.
- Executive Communications LeadSAPMay 2019 - Feb 2021 (1 year 10 months)Led executive communications for SAP’s Global Chief Innovation Officer and Managing Director of the Bay Area. Then became responsible for mining, crafting and positioning internal and external communication efforts for SAP's innovation topics. Specifically focused on new product ventures within the SAP.iO Venture Studio including RPA, Ruum, Spotlight, Brilliant Hire, OwnID, GreenToken and Paid Pronto.
SAP is the market leader in enterprise application software, helping companies of all sizes and in all industries run at their best: 77% of the world’s transaction revenue touches an SAP system. - Public Relations ManagerOpendoorJan 2018 - Jan 2019 (1 year 1 month)Managed Public Relations in the West Coast by leading media relations for new market launches and supporting business growth in existing markets.
Opendoor’s mission is to empower everyone with the freedom to move. Since 2014, Opendoor has provided people across the US with a radically simple way to buy, sell or trade-in a home. - Spin InstructorFlywheel SportsDec 2016 - Mar 2020 (3 years 4 months)Taught 60+ riders an average of three times per week.
- Public Relations SpecialistGoDaddyAug 2013 - Jun 2018 (4 years 11 months)Developed communication strategies for GoDaddy's brand and products.
Specifically focused on product communications for GoDaddy's productivity tools including Microsoft Office 365, GoDaddy Email Marketing and SmartLine. Led executive communications for GoDaddy's Chief Product Officer and SVP of Business Applications and managed media relations effort for GoDaddy's sponsored NASCAR drivers. - Agency InternRoo PartnersJan 2012 - Aug 2012 (8 months)Press release and fact sheet development, pitching the media, client meetings, brainstorming, manage projects, creating clip books and editorial calendars
- Breaking News ReporterThe Arizona RepublicAug 2011 - Dec 2011 (5 months)Monitored and covered breaking news in Phoenix providing real-time information for the Arizona Republic, Azcentral and 12 News.
- Public Relations InternASU GammageAug 2009 - May 2010 (10 months)Assisted public relations professionals in promotions for touring Broadway shows at ASU Gammage.
- PPit Notes ReporterPhoenix International RacewayJan 2008 - Jan 2013 (5 years 1 month)Independently interviewed NASCAR drivers and produced quotes and content for local and national media publications.
Education
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- Journalism Mass Communications, Public Relations, Advertising, and Applied CommunicationArizona State University
Projects (professional or personal)
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- AArizona Broadcasters Association Public Relations CampaignJan 2013 - Current (13 years 10 months)We are Spotlight Publicity, a five-member PR team, working with The Artigue Agency to develop and implement a public relations campaign for the Arizona Broadcasters Association (ABA). The ABA is the official trade association that serves and represents the interests of local, over-the-air radio and television broadcasting stations in Arizona.
Publications
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- GCelebrating breakthrough moments with women in techGarage71Jan 2016
- G5 career tips for women in techGirls in Tech, IncJan 2015
- GWhat is DNS? It's like a cookieGarage71Jan 2014
- GHow to stand out in a crowded industryGarage71Jan 2014
- G3 reasons to move to .NYCGarage71Jan 2014