Adrian Gonzalez
About
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Designer / Art Director
Los Angeles, California, United States
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Résumé
Jobs
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Design Manager — Senior Graphic Designer — Graphic DesignerParrot AnalyticsMay 2019 - Apr 2025 (6 years)As a Design Manager, I oversee a team of designers and provide creative and art direction to various departments, including Marketing, Sales, Partnerships, and Human Resources. My primary focus is ensuring consistent brand visuals across all channels by assigning projects and leading cross-functional teams. • Lead diverse design campaigns for both B2C and B2B markets • Collaborate with the CEO on global design initiatives • Direct the creation of templates for team-wide use • Art direct marketing campaigns for product launches • Lead innovative design solutions with internal and external teams • Provide aesthetic guidance to align with strategic goals • Develop brand identity guidelines across different markets • Create customizable- Senior Designer — DesignerVarietyOct 2017 - Apr 2019 (1 year 7 months)As a Senior Graphic Designer, I led high-profile projects to ensure brand consistency and deliver outstanding designs. I developed creative strategies for events, maintained consistent brand representation, and supervised the creation of various marketing assets. I also provided creative direction for both print and digital content. • Lead high-level design projects in partnership with executives • Direct creative strategies for event and collateral designs • Ensure consistent and high-quality brand representation across marketing materials • Review and maintain brand consistency in designers' work • Create print and digital content for marketing purposes • Guide creative direction for materials such as ads, banners, and signage • De
- BGraphic DesignerBella+CanvasMay 2016 - Sep 2017 (1 year 5 months)In this role, I created tradeshow materials and large-scale artwork, ensuring print accuracy, and designed graphics for print and digital campaigns, including influencer packaging. • Ensured brand consistency across retail materials, displays, and ads • Designed exclusive tradeshow materials, including hangtags, lookbooks, boxes, and catalogs • Created large-scale artwork for tradeshows • Designed graphics for print, digital campaigns, and website content
- Jr Graphic DesignerAlo YogaJul 2015 - May 2016 (11 months)In this role, I maintained brand consistency across various retail materials and ads, created brand assets, supported photoshoots, and designed digital graphics. • Developed brand sheets, hangtags, lookbooks, and catalogs • Assisted in photoshoots and conducted minor retouching • Designed graphics for digital campaigns and websites • Ensured print artwork and color accuracy during press checks
- LGraphic Design AssistantLA Canvas InternshipMar 2015 - Jul 2015 (5 months)In this role, I assisted with various design projects, including maga zine layouts, event art direction, merchandise, and web/app develop ment, under the guidance of senior designers. • Designed magazine layouts, event art direction, merchandise, and web/app development • Managed print collateral and helped with social media visuals
- LGraphic DesignerLoker Student Union Inc.May 2014 - Jul 2015 (1 year 3 months)In this role, I led visual rebranding, designed a variety of marketing materials for events, and developed flexible print and digital designs. I also conceptualized and designed a new logo, implementing innova tive strategies for effective communication. • Revamped Loker Student Union Inc.'s brand and identity. • Created print and digital designs, including the organization's distinctive logo.
Education
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- CBachelor of ArtsCal State University