President & Founder
Mirum Agency
Jun 2015 - Feb 2022 (6 years 9 months)
In charge of leading Mirum in México, managing Operations, Finance, Sales, HR, Client Service and New Business áreas with a team of over 140 persons with different skills.
Focusing in business transformation for our clients, integrating creativity, technology and data in order to achieve revenue growth. Performance media and Data Analytics is core to our services in order to deliver results, as well as Customer Experience, cross-channels to deliver a seamless experience to our client’s customers.
Have been working for major brands like Telcel, Citibanamex, 3M, Pepsico, Kimberly Clark, Liverpool, Posadas, Mazda, Huawei, L’ Oreal, Aeromexico, Coca-Cola, Unilever, Toyota, La Costeña, Bimbo, Bayer, Alsea, and many more.