Astha Prakash

Hi, nice to meet you! I'm Astha, a Content Marketing Manager based in Berlin 🇩🇪 📗 My background: As a child, I was fascinated with words. The fact that tiny symbols on paper could open people’s imaginations and lead them down rabbit holes got me very excited; and still does. Naturally, this love for storytelling also seeped into my work life. My background in journalism and media has given me a keen sense for impactful writing and storytelling. For the last 10 years I've worked as a Copywriter, Community Manager, Communications Specialist and Content Marketing Manager for a variety of brands across industries (B2B, FMCG, Ed-Tech, HR). 💓 My values: • Empathy in communication: I have a kindness-first approach. I believe empathy is crucial not only in the work that you're doing but also in small, everyday interactions. • Honesty in collaboration: I love working on projects that involve multiple people and teams. Having clear goals, transparent communication & clear feedback is super important to me. • Respect for diverse views: I'm a firm believer in the power of diversity: racial, ethnic, sexual and neuro. The more diverse we are, the more we enrich each other. 🎮 A bit more about me: I love studying psychology, human interactions, and experiencing stories in every format: books, music, poetry, video games, movies, documentaries. Pop culture is the fuel that drives me. If I don’t respond to your email right away, it’s probably because I’m rewatching The Office for the sixty-seventh time or because I’ve spent the last several hours neck-deep in a dystopian video game. In case you’re as excited about weaving powerful brand stories as I am (or if you’d just like to exchange indie music playlists), my door's open. Let's talk :) Professional skills: Content Marketing Management | Project Management | Social Media Strategy | Copywriting | Video Production | Hubspot | WordPress | Miro | Semrush | Asana | Jira | Slack | Figma | Domain knowledge: Content Marketing | Social Media | Advertising | SEO | Storytelling | B2B | B2C